Updated In 2024, Best Aspect Ratio Changers for Video Editing

Charlotte Lv12

2024-04-29 06:32:19 2024-04-29 06:32:19 Created 2024-04-30 06:32:19 2024-04-30 06:32:19 Updated

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Best Aspect Ratio Changers for Video Editing

10 Most Popular Aspect Ratio Changer Tools

An easy yet powerful editor

Numerous effects to choose from

Detailed tutorials provided by the official channel

Try It Free Try It Free

The screen size of the media players, devices, and platforms differ, and thus while uploading or playing videos the aspect ratio of the videos has to be adjusted accordingly.

Learn about aspect ratio changer video tools in the following parts of the topic.

Part 1 What is Aspect Ratio and its importance?

In simplest terms, the Aspect ratio defines the relationship between the width and the height of a graphic. The values mentioned in the aspect ratio are not the actual value but refer to the relation of the width and height. Aspect ratio is expressed in terms of X: Y where X refers to the width while Y refers to the height of the video. Several aspect ratio standards are used in the present times like 16:9, 4:3, 3:2, 1.85:1, and more.

An aspect ratio defines the resolution of the display and thus for proper video playback that fits in within the screen size, the right aspect ratio has to be selected. Aspect ratio plays an important role in video resizing. To ensure that the videos do not look distorted while resizing, its aspect ratio has to be maintained.

Part 2 Need for changing the aspect ratio

Videos recorded on different devices have different aspect ratios and thus to make them compatible with other players and platforms, the need for change in the aspect ratio arises. Moreover, platforms like YouTube, IGTV, Twitter, Facebook, and others have their recommendations for aspect ratio and to play your videos on these platforms, you need to match these requirements.

Additionally, when you want to resize a video or an image without making it appear distorted, you need to maintain its aspect ratio. So, to change ratio of photo and videos, right tools have to be used.

Part 3 Top 10 free aspect ratio changing tools

Plenty of freeware and online tools to change the video aspect ratio are available. The browser-based programs are free and simple to use and there is no hassle of any software download or installation. Freeware is the software that can be used without any license fee and support decent functions. To prevent you from getting confused, we have shortlisted the top 10 as below.

● Clideo

Videos from your local system, Google Drive, and Dropbox can be added to this online tool for changing the aspect ratio and resizing the videos for Facebook, YouTube, and other social media sites. The interface is user-friendly and the processed videos can be downloaded to the local system.

Steps:

● Open Clideo and click on Choose file to add the video.

● Choose the social media site for which you want to resize the video or use the Custom option.

● Select the Aspect Ratio from the drop-down menu.

● Click on the Export button at the bottom-right corner.

● Veed.io

Using this free browser-based tool, the videos on your system, Dropbox, and link can be added to the tool for processing. The option for adding a YouTube link is also there. Choose the aspect ratio for popular social media sites or the supported ones. Further customization can also be done by changing other elements of the video.

Steps:

● Run the tool and click on Choose Video that will open a new pop-up window. Click on the browse button to add the local file or choose to add it from Dropbox or record the same.

● After the file is uploaded, choose the desired aspect ratio from the drop-down list under the Size tab.

● Finally, click on the Export button at the top-right corner.

● Online UniConverter

Earlier known as media.io, this is a feature-packed online tool supporting all key video-related tasks including changes in the aspect ratio and other editing functions like adjust, rotate, flip, and more. The output format of the processed files can also be selected from the supported options.

Steps

● Open the tool and click on Choose Files to add the video.

● Choose the Crop tab and select the pre-set aspect ratio or use the Customized option to select as needed.

● Select the target format at Save to section and then finally click on the START button.

● FreeConvert

Files up to 1GB from your system, Google, Drive, Dropbox, or using a URL can be added to this online tool for processing. Aspect ratio pre-sets suitable for several social media sites are available to choose from. You can even choose the customized resolution and the output format.

Steps

● Launch the tool and click on Choose Videos.

● At the Video Crop Settings section, choose the aspect ratio from the drop-down menu. Use Freeform for customized settings.

● Enter the desired resolution and select the target format. Finally, click on the Crop Video button.

● CloudConvert

This is another widely used video conversion tool that supports video editing as well. Thus, using the program, you can change the aspect ratio to the key formats. Videos from the system, Google Drive, Dropbox, One Drive, and using a URL can be added to the interface. The user-friendly interface makes the tool apt for all users.

Steps

● Open the tool and click on Select File to add the video.

● Choose the target format in the Convert to section. Click on the settings icon and a pop-up window will open.

● Expand the drop-down list at Aspect Ratio and choose the desired value. Click on the Okay button to confirm.

● Finally, click on the Convert button.

● Kapwing

Using this online video editor, the videos in all ley formats can be customized by changing several parameters including aspect ratio. You can choose from the pre-set profiles of social media sites for quick processing. Local, as well as files from the cloud storage, can be added to the interface.

Steps

● Run the tool and drag and drop the file to the interface or browse to import the same.

● After the file is added, click on the Crop option from the right-side panel and then choose from the available options of aspect ratio. Click on Done Cropping.

● Click on the Export button at the top-right corner.

● FileConverto

This online tool supports video conversion and multiple video editing functions including changes in the aspect ratio. The interface is simple and the process is fast. Files in all key formats up to 500KB can be added to the interface. The pre-set aspect ratio for different social media sites can be selected.

Steps

● Open the tool and click on the Browse button to add the video.

● Choose the aspect ratio from the drop-down list.

● Select the resize type concerning the borders and colors.

● Finally, click on the Submit Now button.

● Free HD Video Converter

This is free-to-use software that can help you perform multiple video editing functions including change of the aspect ratio. The software also supports the conversion of files in over 500 formats and pre-set formats. The software also allows downloading videos from popular streaming sites. A user-friendly interface and quick processing make the software popular among the users.

Steps

● Download, install and run the software on your system. Add the video to the software interface by clicking on + Add Files button.

● At the right-side panel click on the Parameter settings button and a new pop-up window will open. Choose the desired Aspect Ratio from the drop-down list. Click on OK to confirm the selection.

● Finally, click on the Run button to start the processing.

● AV Video Converter

This free software for Windows is majorly a video and audio conversion tool that supports other file editing options as well including changes in aspect ratio. The interface of the software is intuitive and there is an option to create templates for batch processing of files.

Steps

● Download, install and open the software on your PC. At the top-left corner, click on the + sign to browse and import the video. Multiple videos for batch processing can be added.

● The right side of the panel allows to change the added video parameters and from here choose the desired aspect ratio from its drop-down list.

● Click on the Convert all button to start the processing of all the added files.

● TEncoder Video Converter

As the name suggests, this is a video conversion tool that is available for free download and uses on your Windows system. Videos and audio files in all key formats can be processed using the tool. The software allows changing the aspect ratio, codec, resolution, and other parameters of the file. Batch processing is supported for changing the aspect ratio of multiple files at a time.

Steps

● Launch the installed software on your system and add the videos to the interface using the Add button.

● Go to the Video and Audio options menu and from here select the desired Aspect Ratio from the available options. Other parameters can also be changed if needed.

● Finally, click on the Encoder button to start file processing.

Additionally, you can also change video aspect ratio Android and on iOS devices using the apps from their respective app store.

Part 4 The Best Alternative To Free Tools For Changing Aspect Ratio- Wondershare Filmora

The above-listed online tools and freeware software are basic programs for editing the aspect ratio of your videos. If you are looking for a professional alternative that not only allows changing the aspect ratio without affecting the video quality with support to advanced features, Wondershare Filmora Video Editor is the best. This excellent video editing software offers multiple features and functions to customize your videos in all possible ways.

Wondershare Filmora - Best Video Editor for Mac/Windows

Try It Free Try It Free

5,481,435 people have downloaded it.

Build unique custom animations without breaking a sweat.

Focus on creating epic stories and leave the details to Filmora’s auto features.

Start a creative adventure with drag & drop effects and endless possibilities.

Filmora simplifies advanced features to save you time and effort.

Filmora cuts out repetition so you can move on to your next creative breakthrough.

Files in all key formats are supported by the program and with an intuitive and clean interface, the task becomes much easier and quicker. There are multiple ways by which the aspect ratio of the videos can be changed using the software. You can change the aspect ratio at the starting interface, under the project settings, while editing the videos, by using auto-reframe, or while exporting the video.

Key features of the software

● Works as a complete feature-packed video editing toolbox.

● Allows resizing the video size and the aspect ratio.

● Option to highlight the object in a video by cutting, trimming, and cropping.

● Processed videos can be exported to different platforms and sites like mobile phones, YouTube, and others.

● The software can be quickly downloaded on Windows and Mac systems.

Steps on how Filmora change aspect ratio of videos

Step 1. Download, install and open the Wondershare Filmora software on your system.

Step 2. On the main interface next to the New Project option, choose the desired Aspect Ratio from the drop-down list. Next click on the New Project button.

Step 3. You can also choose the Aspect Ratio by going to File > New Project > select the aspect ratio if you are already in the editing panel.

Step 4. Finally, click on the Export button to start file processing.

Key Takeaways from This Episode

● Aspect Ratio plays an important role to obtain the right resolution and quality of the videos and images.

● Different devices as well as social media platforms recommend different Aspect Ratio and thus to change them accordingly, an aspect ratio change tool is needed.

● Online and freeware programs can be used for basic changes in the aspect ratio but if you are looking for an advanced and professional tool that is also simple to use , Wondershare Filmora is the right choice.

Try It Free Try It Free

The screen size of the media players, devices, and platforms differ, and thus while uploading or playing videos the aspect ratio of the videos has to be adjusted accordingly.

Learn about aspect ratio changer video tools in the following parts of the topic.

Part 1 What is Aspect Ratio and its importance?

Part 2 Need for changing the aspect ratio

Part 3 Top 10 free aspect ratio changing tools

● Clideo

Steps:

● Open Clideo and click on Choose file to add the video.

● Choose the social media site for which you want to resize the video or use the Custom option.

● Select the Aspect Ratio from the drop-down menu.

● Click on the Export button at the bottom-right corner.

● Veed.io

Steps:

● Run the tool and click on Choose Video that will open a new pop-up window. Click on the browse button to add the local file or choose to add it from Dropbox or record the same.

● After the file is uploaded, choose the desired aspect ratio from the drop-down list under the Size tab.

● Finally, click on the Export button at the top-right corner.

● Online UniConverter

Steps

● Open the tool and click on Choose Files to add the video.

● Choose the Crop tab and select the pre-set aspect ratio or use the Customized option to select as needed.

● Select the target format at Save to section and then finally click on the START button.

● FreeConvert

Steps

● Launch the tool and click on Choose Videos.

● At the Video Crop Settings section, choose the aspect ratio from the drop-down menu. Use Freeform for customized settings.

● Enter the desired resolution and select the target format. Finally, click on the Crop Video button.

● CloudConvert

Steps

● Open the tool and click on Select File to add the video.

● Choose the target format in the Convert to section. Click on the settings icon and a pop-up window will open.

● Expand the drop-down list at Aspect Ratio and choose the desired value. Click on the Okay button to confirm.

● Finally, click on the Convert button.

● Kapwing

Steps

● Run the tool and drag and drop the file to the interface or browse to import the same.

● After the file is added, click on the Crop option from the right-side panel and then choose from the available options of aspect ratio. Click on Done Cropping.

● Click on the Export button at the top-right corner.

● FileConverto

Steps

● Open the tool and click on the Browse button to add the video.

● Choose the aspect ratio from the drop-down list.

● Select the resize type concerning the borders and colors.

● Finally, click on the Submit Now button.

● Free HD Video Converter

Steps

● Download, install and run the software on your system. Add the video to the software interface by clicking on + Add Files button.

● At the right-side panel click on the Parameter settings button and a new pop-up window will open. Choose the desired Aspect Ratio from the drop-down list. Click on OK to confirm the selection.

● Finally, click on the Run button to start the processing.

● AV Video Converter

Steps

● Download, install and open the software on your PC. At the top-left corner, click on the + sign to browse and import the video. Multiple videos for batch processing can be added.

● The right side of the panel allows to change the added video parameters and from here choose the desired aspect ratio from its drop-down list.

● Click on the Convert all button to start the processing of all the added files.

● TEncoder Video Converter

Steps

● Launch the installed software on your system and add the videos to the interface using the Add button.

● Go to the Video and Audio options menu and from here select the desired Aspect Ratio from the available options. Other parameters can also be changed if needed.

● Finally, click on the Encoder button to start file processing.

Additionally, you can also change video aspect ratio Android and on iOS devices using the apps from their respective app store.

Part 4 The Best Alternative To Free Tools For Changing Aspect Ratio- Wondershare Filmora

Wondershare Filmora - Best Video Editor for Mac/Windows

Try It Free Try It Free

5,481,435 people have downloaded it.

Build unique custom animations without breaking a sweat.

Focus on creating epic stories and leave the details to Filmora’s auto features.

Start a creative adventure with drag & drop effects and endless possibilities.

Filmora simplifies advanced features to save you time and effort.

Filmora cuts out repetition so you can move on to your next creative breakthrough.

Key features of the software

● Works as a complete feature-packed video editing toolbox.

● Allows resizing the video size and the aspect ratio.

● Option to highlight the object in a video by cutting, trimming, and cropping.

● Processed videos can be exported to different platforms and sites like mobile phones, YouTube, and others.

● The software can be quickly downloaded on Windows and Mac systems.

Steps on how Filmora change aspect ratio of videos

Step 1. Download, install and open the Wondershare Filmora software on your system.

Step 2. On the main interface next to the New Project option, choose the desired Aspect Ratio from the drop-down list. Next click on the New Project button.

Step 3. You can also choose the Aspect Ratio by going to File > New Project > select the aspect ratio if you are already in the editing panel.

Step 4. Finally, click on the Export button to start file processing.

Key Takeaways from This Episode

● Aspect Ratio plays an important role to obtain the right resolution and quality of the videos and images.

● Different devices as well as social media platforms recommend different Aspect Ratio and thus to change them accordingly, an aspect ratio change tool is needed.

Try It Free Try It Free

The screen size of the media players, devices, and platforms differ, and thus while uploading or playing videos the aspect ratio of the videos has to be adjusted accordingly.

Learn about aspect ratio changer video tools in the following parts of the topic.

Part 1 What is Aspect Ratio and its importance?

Part 2 Need for changing the aspect ratio

Part 3 Top 10 free aspect ratio changing tools

● Clideo

Steps:

● Open Clideo and click on Choose file to add the video.

● Choose the social media site for which you want to resize the video or use the Custom option.

● Select the Aspect Ratio from the drop-down menu.

● Click on the Export button at the bottom-right corner.

● Veed.io

Steps:

● Run the tool and click on Choose Video that will open a new pop-up window. Click on the browse button to add the local file or choose to add it from Dropbox or record the same.

● After the file is uploaded, choose the desired aspect ratio from the drop-down list under the Size tab.

● Finally, click on the Export button at the top-right corner.

● Online UniConverter

Steps

● Open the tool and click on Choose Files to add the video.

● Choose the Crop tab and select the pre-set aspect ratio or use the Customized option to select as needed.

● Select the target format at Save to section and then finally click on the START button.

● FreeConvert

Steps

● Launch the tool and click on Choose Videos.

● At the Video Crop Settings section, choose the aspect ratio from the drop-down menu. Use Freeform for customized settings.

● Enter the desired resolution and select the target format. Finally, click on the Crop Video button.

● CloudConvert

Steps

● Open the tool and click on Select File to add the video.

● Choose the target format in the Convert to section. Click on the settings icon and a pop-up window will open.

● Expand the drop-down list at Aspect Ratio and choose the desired value. Click on the Okay button to confirm.

● Finally, click on the Convert button.

● Kapwing

Steps

● Run the tool and drag and drop the file to the interface or browse to import the same.

● After the file is added, click on the Crop option from the right-side panel and then choose from the available options of aspect ratio. Click on Done Cropping.

● Click on the Export button at the top-right corner.

● FileConverto

Steps

● Open the tool and click on the Browse button to add the video.

● Choose the aspect ratio from the drop-down list.

● Select the resize type concerning the borders and colors.

● Finally, click on the Submit Now button.

● Free HD Video Converter

Steps

● Download, install and run the software on your system. Add the video to the software interface by clicking on + Add Files button.

● At the right-side panel click on the Parameter settings button and a new pop-up window will open. Choose the desired Aspect Ratio from the drop-down list. Click on OK to confirm the selection.

● Finally, click on the Run button to start the processing.

● AV Video Converter

Steps

● Download, install and open the software on your PC. At the top-left corner, click on the + sign to browse and import the video. Multiple videos for batch processing can be added.

● The right side of the panel allows to change the added video parameters and from here choose the desired aspect ratio from its drop-down list.

● Click on the Convert all button to start the processing of all the added files.

● TEncoder Video Converter

Steps

● Launch the installed software on your system and add the videos to the interface using the Add button.

● Go to the Video and Audio options menu and from here select the desired Aspect Ratio from the available options. Other parameters can also be changed if needed.

● Finally, click on the Encoder button to start file processing.

Additionally, you can also change video aspect ratio Android and on iOS devices using the apps from their respective app store.

Part 4 The Best Alternative To Free Tools For Changing Aspect Ratio- Wondershare Filmora

Wondershare Filmora - Best Video Editor for Mac/Windows

Try It Free Try It Free

5,481,435 people have downloaded it.

Build unique custom animations without breaking a sweat.

Focus on creating epic stories and leave the details to Filmora’s auto features.

Start a creative adventure with drag & drop effects and endless possibilities.

Filmora simplifies advanced features to save you time and effort.

Filmora cuts out repetition so you can move on to your next creative breakthrough.

Key features of the software

● Works as a complete feature-packed video editing toolbox.

● Allows resizing the video size and the aspect ratio.

● Option to highlight the object in a video by cutting, trimming, and cropping.

● Processed videos can be exported to different platforms and sites like mobile phones, YouTube, and others.

● The software can be quickly downloaded on Windows and Mac systems.

Steps on how Filmora change aspect ratio of videos

Step 1. Download, install and open the Wondershare Filmora software on your system.

Step 2. On the main interface next to the New Project option, choose the desired Aspect Ratio from the drop-down list. Next click on the New Project button.

Step 3. You can also choose the Aspect Ratio by going to File > New Project > select the aspect ratio if you are already in the editing panel.

Step 4. Finally, click on the Export button to start file processing.

Key Takeaways from This Episode

● Aspect Ratio plays an important role to obtain the right resolution and quality of the videos and images.

● Different devices as well as social media platforms recommend different Aspect Ratio and thus to change them accordingly, an aspect ratio change tool is needed.

Try It Free Try It Free

The screen size of the media players, devices, and platforms differ, and thus while uploading or playing videos the aspect ratio of the videos has to be adjusted accordingly.

Learn about aspect ratio changer video tools in the following parts of the topic.

Part 1 What is Aspect Ratio and its importance?

Part 2 Need for changing the aspect ratio

Part 3 Top 10 free aspect ratio changing tools

● Clideo

Steps:

● Open Clideo and click on Choose file to add the video.

● Choose the social media site for which you want to resize the video or use the Custom option.

● Select the Aspect Ratio from the drop-down menu.

● Click on the Export button at the bottom-right corner.

● Veed.io

Steps:

● Run the tool and click on Choose Video that will open a new pop-up window. Click on the browse button to add the local file or choose to add it from Dropbox or record the same.

● After the file is uploaded, choose the desired aspect ratio from the drop-down list under the Size tab.

● Finally, click on the Export button at the top-right corner.

● Online UniConverter

Steps

● Open the tool and click on Choose Files to add the video.

● Choose the Crop tab and select the pre-set aspect ratio or use the Customized option to select as needed.

● Select the target format at Save to section and then finally click on the START button.

● FreeConvert

Steps

● Launch the tool and click on Choose Videos.

● At the Video Crop Settings section, choose the aspect ratio from the drop-down menu. Use Freeform for customized settings.

● Enter the desired resolution and select the target format. Finally, click on the Crop Video button.

● CloudConvert

Steps

● Open the tool and click on Select File to add the video.

● Choose the target format in the Convert to section. Click on the settings icon and a pop-up window will open.

● Expand the drop-down list at Aspect Ratio and choose the desired value. Click on the Okay button to confirm.

● Finally, click on the Convert button.

● Kapwing

Steps

● Run the tool and drag and drop the file to the interface or browse to import the same.

● After the file is added, click on the Crop option from the right-side panel and then choose from the available options of aspect ratio. Click on Done Cropping.

● Click on the Export button at the top-right corner.

● FileConverto

Steps

● Open the tool and click on the Browse button to add the video.

● Choose the aspect ratio from the drop-down list.

● Select the resize type concerning the borders and colors.

● Finally, click on the Submit Now button.

● Free HD Video Converter

Steps

● Download, install and run the software on your system. Add the video to the software interface by clicking on + Add Files button.

● At the right-side panel click on the Parameter settings button and a new pop-up window will open. Choose the desired Aspect Ratio from the drop-down list. Click on OK to confirm the selection.

● Finally, click on the Run button to start the processing.

● AV Video Converter

Steps

● Download, install and open the software on your PC. At the top-left corner, click on the + sign to browse and import the video. Multiple videos for batch processing can be added.

● The right side of the panel allows to change the added video parameters and from here choose the desired aspect ratio from its drop-down list.

● Click on the Convert all button to start the processing of all the added files.

● TEncoder Video Converter

Steps

● Launch the installed software on your system and add the videos to the interface using the Add button.

● Go to the Video and Audio options menu and from here select the desired Aspect Ratio from the available options. Other parameters can also be changed if needed.

● Finally, click on the Encoder button to start file processing.

Additionally, you can also change video aspect ratio Android and on iOS devices using the apps from their respective app store.

Part 4 The Best Alternative To Free Tools For Changing Aspect Ratio- Wondershare Filmora

Wondershare Filmora - Best Video Editor for Mac/Windows

Try It Free Try It Free

5,481,435 people have downloaded it.

Build unique custom animations without breaking a sweat.

Focus on creating epic stories and leave the details to Filmora’s auto features.

Start a creative adventure with drag & drop effects and endless possibilities.

Filmora simplifies advanced features to save you time and effort.

Filmora cuts out repetition so you can move on to your next creative breakthrough.

Key features of the software

● Works as a complete feature-packed video editing toolbox.

● Allows resizing the video size and the aspect ratio.

● Option to highlight the object in a video by cutting, trimming, and cropping.

● Processed videos can be exported to different platforms and sites like mobile phones, YouTube, and others.

● The software can be quickly downloaded on Windows and Mac systems.

Steps on how Filmora change aspect ratio of videos

Step 1. Download, install and open the Wondershare Filmora software on your system.

Step 2. On the main interface next to the New Project option, choose the desired Aspect Ratio from the drop-down list. Next click on the New Project button.

Step 3. You can also choose the Aspect Ratio by going to File > New Project > select the aspect ratio if you are already in the editing panel.

Step 4. Finally, click on the Export button to start file processing.

Key Takeaways from This Episode

● Aspect Ratio plays an important role to obtain the right resolution and quality of the videos and images.

● Different devices as well as social media platforms recommend different Aspect Ratio and thus to change them accordingly, an aspect ratio change tool is needed.

The Only Guide Facebook Video Aspect Ratios You’ll Ever Need To Know

The Only Guide Facebook Video Aspect Ratios you’ll Ever Need to Know

An easy yet powerful editor

Numerous effects to choose from

Detailed tutorials provided by the official channel

Try It Free Try It Free

Nowadays, Facebook ads are playing an important role in booming the market value of a particular brand. However, the correct video aspect ratio is also equally important. Let’s have a look at them:

Part 1 What You’d like to know about Facebook Ad Sizes that Get Shared Like Crazy

In today’s world where social media platforms are booming like no other marketplaces, you can generate a good lead at online markets and reach to a larger audience. According to an estimate, amongst all the social media platforms, Facebook can help you to do this better. Facebook pays a special attention to the types of ads and their sizes. Ad formats and sizes get a constant change yet here are some most preferred ad types and sizes which get shared like crazy.

01Facebook video ads sizes

When you talk about video ads on Facebook, they are mostly designed for mobile first. This is because most people use Facebook via their mobile phones. However, the video ads are also designed for desktops. Facebook recommends users and advertisers to upload videos of square or vertical aspect ratios. Square aspect ratio is 1:1 and dimension for vertical videos vary from 4:5, 9:16 or 16:9. However the most preferred one is 16:9. Also it is recommended that the videos must be no more than of 15 seconds.

02Facebook image ads size

As a customer, people like to see the product that they are going to purchase. For this, you can add images in your ads. This can be an easy way to draw the attention of the audience. But, sometimes it can be little daunting to design the images in the correct dimensions and sizes so that it can get uploaded on Facebook easily. Moreover, these sizes can vary according to the display sizes. It must be in between 1.91:1 to 1:1.

03Facebook carousel ads size

By using Carousels, you can showcase approx 10 videos and images in a single advertisement. Also there is no need of switching to another page. These carousels may appear on different places when you are uploading on Facebook. These places may include the main feed, instant articles, right column, messenger, etc. However, all the formats support similar specs of videos and images. The file size remains 30 MB and the ratio must be 1:1.

04Facebook collection ads size

Facebook promotes the collection ads as through this the user can easily browse and purchase the particular product within the Facebook feed only. These collections mostly include a cover image and some videos related to the product. You can choose to auto play the videos while the user is scrolling your collection. These ads have a file size of maximum 4 GB to minimum 30 MB. The aspect ratio of these ads must be 1:1.

05More Facebook advertising resources

Apart from the sizes and dimensions of the formats, there are several things that also need to be focused on. These things include audience insights, creation of video in less span of time; boost the posts on Facebook and enhancing the rate of ad conversions, etc.

Part 2 All Facebook Video Aspect Ratios Info in One Place

There are several types of videos that are uploaded on Facebook on a daily basis. All these videos have to withstand some technical requirements. Here mentioned are some Facebook videos and their aspect ratios and other technical requirements:

01360 videos

In these impressive videos, viewer can turn his device to explore the videos. Also he can drag his finger to view its surrounding content. These videos make a significant impact on the audience as the scenes in it seem to be alive. For making a 360 video, it is essential to have a 360 camera.

● The dimensions of these videos must be maximum 120 PX in height and width respectively.

● The length of video must not be more than 241 minutes.

● The file size of these videos should range in between 1 MB to 26 GB.

● The maximum video aspect ratio for these videos is 4:1 and minimum is 1:4.

02Facebook stories ads

As per the popularity of Facebook stories, there is also an immense increase in the results of Facebook stories ads. These ads appear between the stories and last up to approx 15 seconds. Viewer can even dismiss these ads.

● In these videos, sound is mostly optional as well as there is no need of captions.

● The resolution must be the highest possible so that it can meet the requirement of size and aspect ratio.

● The dimension must be minimum 500 PX in width and the file size should not exceed 4 GB.

● The aspect ratio can vary from 1:91 to 9:16 and the maximum length of the video is 2 minutes.

03Facebook News feed video ads

These are the most popular types of video ads that are uploaded on Facebook. These videos show up not only on the feed that a user will scroll but also alongside the posts that they are tagged in or shared with them. Newsfeed video ads can be of any type like carousels, 360 videos, etc. However, each video type has different requirements. Generally, the technical requirements are:

● The length of these videos must not exceed 240 minutes, however, shorter videos are best so minimum length of the ad video should be 15 seconds.

● You can choose any file type but MP4 or MOV can be better option. Also the file size should be under 4 GB.

● In these videos, sound and captions are optional but also recommended to make it more effective.

● Video aspect ratio is about 9:16 to 16:9 which means that video resolution must not be less than 1280*720 PX.

04Instant experience videos

These videos can be viewed on full screen automatically. This is the reasons these videos are meant for mobile devices only. As the videos take up the whole screen, these are more attention grabbing and engaging. If you are interested in driving mobile sales then these videos can be a great idea.

● You can choose amongst the landscape and square video format.

● The recommended video resolution for these videos is 1200*628 PX.

● The file size must not increase 4GB and the maximum length should also remain under 241 minutes.

● Video aspect ratio for landscape format is 9:1 and for square video format it becomes 1:1.

05Slideshow video ads

These ads are best for promoting and advertising restaurants’ menu. You can showcase many different things in just a video. You can target the desired audience by simply creating a decent and neat slideshow video advertisement.

● To create the slideshow ad, you can choose amongst the different supported formats like FLAC, M4A, MP3, OGG, etc.

● The video dimension and resolution should be 1200*720 PX and 1280*720 PX respectively.

● The aspect ratio of the video formats can vary from 16:9 to 9:16.

● The maximum length is 120 minutes with a file size of 4 GB.

06Instant article ads

To allow the publishers to share the fast and instant loading articles that are also mobile-optimized, Facebook supports such ads. The publishers can choose to place your video ad in their articles and your audience can view your ad whenever they will read that instant article.

● You can use any aspect ratio between 9:16 and 16:9 but for Facebook vertical video dimensions, aspect ratio of 4:5 is also accepted.

● Although shorter videos perform better but you can post video ads of approx 240 minutes.

● In this video format, there are no captions available so you will need to add subtitles while creating the video.

● Headlines in these videos must be of 25 characters and description should be of 30 characters.

07Live streaming

Live streaming broadcasts can be little tricky as you have to pay attention on each aspect as the viewer is consuming the video as it is being created. You need to follow all the protocols that are essential for creating live streams.

● These videos must include universal playback and have a small size of file.

● Here is a wide range of resolution that you can choose to meet the size needs and fits best for your purpose.

● The most recommended and preferred aspect ratio is 16:9.

● In such videos, keep in mind that the video aspect ratio must be compatible with the platform from where you are streaming.

08Search Result ads

Just like the Google search result page, Facebook also has the search result page and it is an excellent idea to boost your conversion rates. You can easily satisfy the demands of people who are there with a mindset of some exploration and discovery.

● The minimum length of the video is better to enhance the ad conversion but the maximum length should not exceed 240 minutes.

● In these videos, captions are not supported but the sound is recommended.

● The most suitable video aspect ratio for these videos is 1:1.

● The video resolution that you are choosing must be the highest so that it can meet the limits of ratio and size.

09Facebook marketplace

Facebook marketplace is a good place to discover and explore various items and products so if you want to enhance your conversions then ads can help you a lot here. The biggest advantage of such marketplace is that people already want to purchase the particular thing.

● At Facebook marketplace, all the aspect ratios between 9:16 to 16:9 are easily accepted.

● The file types of these videos are recommended to be MP4 or MOV and its size must be under 4 GB.

● In these videos sound is completely optional and if you want to add captions then you will need to do is while creating the video.

● If you are adding primary text then it must not exclude 125 characters and headline as well as description must have 25 and 30 characters respectively.

10Collection video ads

These ads are specially optimized for the mobiles which showcase various products in a single ad or various aspects in it. You can also boost customer engagement by making your video create in Instant Experience format.

● The video frame of these videos must be 30 fps maximum.

● You can create videos in the aspect ratio of 1:1 to 16:9.

● The recommended resolution size of the video is approx 1200*675.

● The file size of the video must not extend 4 GB and the length should be maximum 120 minutes.

Part 3 Does Filmora Have an Aspect Ratio That Can Be Adapted to Facebook?

Wondershare Filmora Video Editor is a high technology and latest media player that supports to change the video resolution, dimensions and aspect ratio of the desired video. Aspect ratio is nothing more than the ratio of width and height of the video. Filmora do supports to change the aspect ratio and the changed one can easily be adapted by Facebook. In this tool you can get the most popular video aspect ratio that is 1:1 and 9:16. You can also get a list of proper methods to change them.

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For Win 7 or later (64-bit)

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For macOS 10.12 or later

Key Takeaways from This Episode

● Social media platforms like Facebook and Instagram are excellent sources to advertise your products. Also you can make a good reach to your customers as well as audience.

● It is important to consider about the Facebook Video Aspect Ratios before you are planning to promote or advertise your brand or product.

● Various tools like Filmora help to easily adjust the dimensions and specs of videos and images. By using these, you can make the images and videos more impressive and engaging.

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Nowadays, Facebook ads are playing an important role in booming the market value of a particular brand. However, the correct video aspect ratio is also equally important. Let’s have a look at them: