Updated Video Success on LinkedIn The Ultimate Aspect Ratio Guide for 2024
Video Success on LinkedIn: The Ultimate Aspect Ratio Guide
The Ideal LinkedIn Video Aspect Ratios for Effective Posting
An easy yet powerful editor
Numerous effects to choose from
Detailed tutorials provided by the official channel
The written content of LinkedIn has been taken over by the video content these days. Videos created with exceptional features and editing perks are booming amongst the audience.
In this article
01 [What is LinkedIn Video Format?](#Part 1)
02 [Everything You Need to Know About LinkedIn Ad Specs](#Part 2)
03 [5 Types of LinkedIn Ads](#Part 3)
04 [Best 5 LinkedIn Video Practices](#Part 4)
Part 1 What is LinkedIn Video Format?
01Can you post 1920x1080 on LinkedIn?
Yes, videos of 1920 by 1080px can be easily posted on LinkedIn. Moreover, this is the best resolution in which you should post your video. This will provide you the best quality.
02What aspect ratio is best for a LinkedIn video?
Although LinkedIn accepts and allows almost each aspect ratio but the most recommended aspect ratio is 16:This means it should remain between 1.778 and 0.565However, the aspect ratio can vary according to the mode of your video that is horizontal or vertical.
Part 2 Everything You Need to Know About LinkedIn Ad Specs
The specs can vary in the case of LinkedIn videos and LinkedIn ads. As the ads are totally different from the videos their specs also become different. Here are some of the specs that you should know when you are creating LinkedIn ads:
● Length: The maximum and minimum length of these ad videos are 3 seconds to 30 minutes respectively. However, the most successful video length is up to 15 seconds.
● File size and file format: The file size of the ad videos must be a minimum of 75 KB and the maximum it can be of 200 MB. The file format that is supported on the LinkedIn application is MP4.
● Audio Format and size: The audio format of these ad videos must be MPEG4 or ACC. If you talk about the audio size then it is recommended not to be more than 64 KHz.
● Resolution and aspect ratio: The resolution of these ads can be 360p, 480p, 720p or 1080p. When it comes to the aspect ratio then the best-recommended one is 16:9 for landscape mode and 9:16 for vertical mode.
● Video captions and headlines: If you are adding video captions in your ad video, then it must be in SRT format and the headlines should also be under 200 characters. It is recommended to keep the headlines up to maximum of 70 characters.
Part 3 5 types of LinkedIn Ads
LinkedIn provides you with several platforms and types of ad placements. Here mentioned are some of them:
Sponsored messages in LinkedIn: This type of LinkedIn ad was previously termed as sponsored InMail. Through this, you can directly advertise your product or brand in the user’s inbox. However, LinkedIn has set a maximum number of times that your customer can receive the messaging ad. This states that any member of your audience will not receive the ads more than two times in a short span of time. Also, it is estimated that consumers enjoy messaging ads but companies do not interact much with them via sponsored messaging ads.
Sponsored content: These ads show up in the feed of the LinkedIn user. No matter if they are using it on mobile on desktop. These sponsored contents also have a label of promotion on them. This makes them different from the regular contents. If you are choosing sponsored content then you also get the choice between carousel ads, video ads and images ads.
Dynamic ads: These ads are visible on the right rail as you open the LinkedIn. Also this is the best way to speak to your audience through personalization. The users get to see their own personal details as soon these ads pop up on the screen. This can even be changed through the settings so that the details get hidden if the user finds this to be very personal. Dynamic ads are also of two types. One is follower ads and other is sponsored ads.
Text ads: These ads are considered as the best way to build a strong lead amongst the audience. This is also suitable in the terms of professional demographic. These ads are shown on the top and right side of the feed of LinkedIn. Approximately 58% of the companies say that making the lead generation better is the top priority of digital marketing. This is also a good way to manage company’s budget.
Awareness ads: If you want to make your brand stay on the tips of your audience then it is a good idea to go for awareness ads. These ads build a communication amongst the audience related to your brands, products and services, etc. These awareness ads also boost the engagement, help to gain followers and increase the views.
Part 4 Best 5 LinkedIn Video Practices
**Optimized setup:**To create an excellent video its setup is most important thing. So before you create the video keep in mind that your setup is well organized. Your set up includes lighting, background, camera and its position. Until the lighting is not perfect your video will lack its charm. Often natural lights are the best but artificial lights are also can do the work of perk. Also the background must be free from clutters. The camera that you are using should also be perfect and the camera position should also be in place.
Correct video length: When the correct video length is concerned, LinkedIn recommends it to be less than 15 seconds. This is so because the shorter the video is the more effective it can be. You should also keep in mind that these video may be of maximum 10 minutes but the starting moments must be engaging. This will keep your audience stay to watch your video till the end.
**Grab the viewer’s attention:**Social media platforms are filled with ignorable contents and when it comes to LinkedIn it can be so true. So if you want to grab the attention of your targeted audience then you must make your videos extraordinary. This is only possible when you focus on each and every aspect of the videos. Adding subtitles to your videos can also be an amazing idea to make them more engaging. You can even optimize the length of your video according to the objective that you want to convey.
**Plan the content according to your objective:**It is a good idea to remain up to the objective that you want to convey to your audience. No matter if you want to facilitate consideration or want to spread awareness. If you want to generate some conversions then you can go for making small demos in your videos.
**Go for the best tools:**At last but one of the most important points is to pay attention on the tool that you are using. Although there are a number of tools that can be used but nowadays, Wondershare Filmora Video Editor is the most in the use. Here are some extraordinary features of both the tools:
Features of Filmora:
● This one is an easy to use tool that can be used by beginners and less professional people.
● Using this tool you can experience latest filters and colors making their perk at the best.
● Here you will also get amazing sound effect to make your video stand out.
● You can create the videos in just a single click. This is the reason its feature of key framing is immensely popular.
Wondershare Filmora
Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects
Try It Free Try It Free Learn More >
Key Takeaways from This Episode
● LinkedIn is an application that has made its popularity amongst the users and advertisers in a very recent and less time. Ads and videos on this application is being loved and watched these days at a rapid rate. As per the increased demand increases a responsibility to meet those demands.
● To meet up the demands it is essential that all the technical requirements are fulfilled and also the protocols of the app are followed. This remains crucial and important in the terms of video aspect ratio, resolution, size and dimensions, and a lot more.
● If you are uploading your videos and ads on LinkedIn then it is must that they should be engaging and interesting. To make them exciting you may opt for the best practices which also include the use of popular tools. The latest tools like Filmora, Inshot, etc. are laced with all the additional features and make your video perfect for the apps.
The written content of LinkedIn has been taken over by the video content these days. Videos created with exceptional features and editing perks are booming amongst the audience.
In this article
01 [What is LinkedIn Video Format?](#Part 1)
02 [Everything You Need to Know About LinkedIn Ad Specs](#Part 2)
03 [5 Types of LinkedIn Ads](#Part 3)
04 [Best 5 LinkedIn Video Practices](#Part 4)
Part 1 What is LinkedIn Video Format?
01Can you post 1920x1080 on LinkedIn?
Yes, videos of 1920 by 1080px can be easily posted on LinkedIn. Moreover, this is the best resolution in which you should post your video. This will provide you the best quality.
02What aspect ratio is best for a LinkedIn video?
Although LinkedIn accepts and allows almost each aspect ratio but the most recommended aspect ratio is 16:This means it should remain between 1.778 and 0.565However, the aspect ratio can vary according to the mode of your video that is horizontal or vertical.
Part 2 Everything You Need to Know About LinkedIn Ad Specs
The specs can vary in the case of LinkedIn videos and LinkedIn ads. As the ads are totally different from the videos their specs also become different. Here are some of the specs that you should know when you are creating LinkedIn ads:
● Length: The maximum and minimum length of these ad videos are 3 seconds to 30 minutes respectively. However, the most successful video length is up to 15 seconds.
● File size and file format: The file size of the ad videos must be a minimum of 75 KB and the maximum it can be of 200 MB. The file format that is supported on the LinkedIn application is MP4.
● Audio Format and size: The audio format of these ad videos must be MPEG4 or ACC. If you talk about the audio size then it is recommended not to be more than 64 KHz.
● Resolution and aspect ratio: The resolution of these ads can be 360p, 480p, 720p or 1080p. When it comes to the aspect ratio then the best-recommended one is 16:9 for landscape mode and 9:16 for vertical mode.
● Video captions and headlines: If you are adding video captions in your ad video, then it must be in SRT format and the headlines should also be under 200 characters. It is recommended to keep the headlines up to maximum of 70 characters.
Part 3 5 types of LinkedIn Ads
LinkedIn provides you with several platforms and types of ad placements. Here mentioned are some of them:
Sponsored messages in LinkedIn: This type of LinkedIn ad was previously termed as sponsored InMail. Through this, you can directly advertise your product or brand in the user’s inbox. However, LinkedIn has set a maximum number of times that your customer can receive the messaging ad. This states that any member of your audience will not receive the ads more than two times in a short span of time. Also, it is estimated that consumers enjoy messaging ads but companies do not interact much with them via sponsored messaging ads.
Sponsored content: These ads show up in the feed of the LinkedIn user. No matter if they are using it on mobile on desktop. These sponsored contents also have a label of promotion on them. This makes them different from the regular contents. If you are choosing sponsored content then you also get the choice between carousel ads, video ads and images ads.
Dynamic ads: These ads are visible on the right rail as you open the LinkedIn. Also this is the best way to speak to your audience through personalization. The users get to see their own personal details as soon these ads pop up on the screen. This can even be changed through the settings so that the details get hidden if the user finds this to be very personal. Dynamic ads are also of two types. One is follower ads and other is sponsored ads.
Text ads: These ads are considered as the best way to build a strong lead amongst the audience. This is also suitable in the terms of professional demographic. These ads are shown on the top and right side of the feed of LinkedIn. Approximately 58% of the companies say that making the lead generation better is the top priority of digital marketing. This is also a good way to manage company’s budget.
Awareness ads: If you want to make your brand stay on the tips of your audience then it is a good idea to go for awareness ads. These ads build a communication amongst the audience related to your brands, products and services, etc. These awareness ads also boost the engagement, help to gain followers and increase the views.
Part 4 Best 5 LinkedIn Video Practices
**Optimized setup:**To create an excellent video its setup is most important thing. So before you create the video keep in mind that your setup is well organized. Your set up includes lighting, background, camera and its position. Until the lighting is not perfect your video will lack its charm. Often natural lights are the best but artificial lights are also can do the work of perk. Also the background must be free from clutters. The camera that you are using should also be perfect and the camera position should also be in place.
Correct video length: When the correct video length is concerned, LinkedIn recommends it to be less than 15 seconds. This is so because the shorter the video is the more effective it can be. You should also keep in mind that these video may be of maximum 10 minutes but the starting moments must be engaging. This will keep your audience stay to watch your video till the end.
**Grab the viewer’s attention:**Social media platforms are filled with ignorable contents and when it comes to LinkedIn it can be so true. So if you want to grab the attention of your targeted audience then you must make your videos extraordinary. This is only possible when you focus on each and every aspect of the videos. Adding subtitles to your videos can also be an amazing idea to make them more engaging. You can even optimize the length of your video according to the objective that you want to convey.
**Plan the content according to your objective:**It is a good idea to remain up to the objective that you want to convey to your audience. No matter if you want to facilitate consideration or want to spread awareness. If you want to generate some conversions then you can go for making small demos in your videos.
**Go for the best tools:**At last but one of the most important points is to pay attention on the tool that you are using. Although there are a number of tools that can be used but nowadays, Wondershare Filmora Video Editor is the most in the use. Here are some extraordinary features of both the tools:
Features of Filmora:
● This one is an easy to use tool that can be used by beginners and less professional people.
● Using this tool you can experience latest filters and colors making their perk at the best.
● Here you will also get amazing sound effect to make your video stand out.
● You can create the videos in just a single click. This is the reason its feature of key framing is immensely popular.
Wondershare Filmora
Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects Try It Free Try It Free Learn More >
Key Takeaways from This Episode
● LinkedIn is an application that has made its popularity amongst the users and advertisers in a very recent and less time. Ads and videos on this application is being loved and watched these days at a rapid rate. As per the increased demand increases a responsibility to meet those demands.
● To meet up the demands it is essential that all the technical requirements are fulfilled and also the protocols of the app are followed. This remains crucial and important in the terms of video aspect ratio, resolution, size and dimensions, and a lot more.
● If you are uploading your videos and ads on LinkedIn then it is must that they should be engaging and interesting. To make them exciting you may opt for the best practices which also include the use of popular tools. The latest tools like Filmora, Inshot, etc. are laced with all the additional features and make your video perfect for the apps.
The written content of LinkedIn has been taken over by the video content these days. Videos created with exceptional features and editing perks are booming amongst the audience.
In this article
01 [What is LinkedIn Video Format?](#Part 1)
02 [Everything You Need to Know About LinkedIn Ad Specs](#Part 2)
03 [5 Types of LinkedIn Ads](#Part 3)
04 [Best 5 LinkedIn Video Practices](#Part 4)
Part 1 What is LinkedIn Video Format?
01Can you post 1920x1080 on LinkedIn?
Yes, videos of 1920 by 1080px can be easily posted on LinkedIn. Moreover, this is the best resolution in which you should post your video. This will provide you the best quality.
02What aspect ratio is best for a LinkedIn video?
Although LinkedIn accepts and allows almost each aspect ratio but the most recommended aspect ratio is 16:This means it should remain between 1.778 and 0.565However, the aspect ratio can vary according to the mode of your video that is horizontal or vertical.
Part 2 Everything You Need to Know About LinkedIn Ad Specs
The specs can vary in the case of LinkedIn videos and LinkedIn ads. As the ads are totally different from the videos their specs also become different. Here are some of the specs that you should know when you are creating LinkedIn ads:
● Length: The maximum and minimum length of these ad videos are 3 seconds to 30 minutes respectively. However, the most successful video length is up to 15 seconds.
● File size and file format: The file size of the ad videos must be a minimum of 75 KB and the maximum it can be of 200 MB. The file format that is supported on the LinkedIn application is MP4.
● Audio Format and size: The audio format of these ad videos must be MPEG4 or ACC. If you talk about the audio size then it is recommended not to be more than 64 KHz.
● Resolution and aspect ratio: The resolution of these ads can be 360p, 480p, 720p or 1080p. When it comes to the aspect ratio then the best-recommended one is 16:9 for landscape mode and 9:16 for vertical mode.
● Video captions and headlines: If you are adding video captions in your ad video, then it must be in SRT format and the headlines should also be under 200 characters. It is recommended to keep the headlines up to maximum of 70 characters.
Part 3 5 types of LinkedIn Ads
LinkedIn provides you with several platforms and types of ad placements. Here mentioned are some of them:
Sponsored messages in LinkedIn: This type of LinkedIn ad was previously termed as sponsored InMail. Through this, you can directly advertise your product or brand in the user’s inbox. However, LinkedIn has set a maximum number of times that your customer can receive the messaging ad. This states that any member of your audience will not receive the ads more than two times in a short span of time. Also, it is estimated that consumers enjoy messaging ads but companies do not interact much with them via sponsored messaging ads.
Sponsored content: These ads show up in the feed of the LinkedIn user. No matter if they are using it on mobile on desktop. These sponsored contents also have a label of promotion on them. This makes them different from the regular contents. If you are choosing sponsored content then you also get the choice between carousel ads, video ads and images ads.
Dynamic ads: These ads are visible on the right rail as you open the LinkedIn. Also this is the best way to speak to your audience through personalization. The users get to see their own personal details as soon these ads pop up on the screen. This can even be changed through the settings so that the details get hidden if the user finds this to be very personal. Dynamic ads are also of two types. One is follower ads and other is sponsored ads.
Text ads: These ads are considered as the best way to build a strong lead amongst the audience. This is also suitable in the terms of professional demographic. These ads are shown on the top and right side of the feed of LinkedIn. Approximately 58% of the companies say that making the lead generation better is the top priority of digital marketing. This is also a good way to manage company’s budget.
Awareness ads: If you want to make your brand stay on the tips of your audience then it is a good idea to go for awareness ads. These ads build a communication amongst the audience related to your brands, products and services, etc. These awareness ads also boost the engagement, help to gain followers and increase the views.
Part 4 Best 5 LinkedIn Video Practices
**Optimized setup:**To create an excellent video its setup is most important thing. So before you create the video keep in mind that your setup is well organized. Your set up includes lighting, background, camera and its position. Until the lighting is not perfect your video will lack its charm. Often natural lights are the best but artificial lights are also can do the work of perk. Also the background must be free from clutters. The camera that you are using should also be perfect and the camera position should also be in place.
Correct video length: When the correct video length is concerned, LinkedIn recommends it to be less than 15 seconds. This is so because the shorter the video is the more effective it can be. You should also keep in mind that these video may be of maximum 10 minutes but the starting moments must be engaging. This will keep your audience stay to watch your video till the end.
**Grab the viewer’s attention:**Social media platforms are filled with ignorable contents and when it comes to LinkedIn it can be so true. So if you want to grab the attention of your targeted audience then you must make your videos extraordinary. This is only possible when you focus on each and every aspect of the videos. Adding subtitles to your videos can also be an amazing idea to make them more engaging. You can even optimize the length of your video according to the objective that you want to convey.
**Plan the content according to your objective:**It is a good idea to remain up to the objective that you want to convey to your audience. No matter if you want to facilitate consideration or want to spread awareness. If you want to generate some conversions then you can go for making small demos in your videos.
**Go for the best tools:**At last but one of the most important points is to pay attention on the tool that you are using. Although there are a number of tools that can be used but nowadays, Wondershare Filmora Video Editor is the most in the use. Here are some extraordinary features of both the tools:
Features of Filmora:
● This one is an easy to use tool that can be used by beginners and less professional people.
● Using this tool you can experience latest filters and colors making their perk at the best.
● Here you will also get amazing sound effect to make your video stand out.
● You can create the videos in just a single click. This is the reason its feature of key framing is immensely popular.
Wondershare Filmora
Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects Try It Free Try It Free Learn More >
Key Takeaways from This Episode
● LinkedIn is an application that has made its popularity amongst the users and advertisers in a very recent and less time. Ads and videos on this application is being loved and watched these days at a rapid rate. As per the increased demand increases a responsibility to meet those demands.
● To meet up the demands it is essential that all the technical requirements are fulfilled and also the protocols of the app are followed. This remains crucial and important in the terms of video aspect ratio, resolution, size and dimensions, and a lot more.
● If you are uploading your videos and ads on LinkedIn then it is must that they should be engaging and interesting. To make them exciting you may opt for the best practices which also include the use of popular tools. The latest tools like Filmora, Inshot, etc. are laced with all the additional features and make your video perfect for the apps.
The written content of LinkedIn has been taken over by the video content these days. Videos created with exceptional features and editing perks are booming amongst the audience.
In this article
01 [What is LinkedIn Video Format?](#Part 1)
02 [Everything You Need to Know About LinkedIn Ad Specs](#Part 2)
03 [5 Types of LinkedIn Ads](#Part 3)
04 [Best 5 LinkedIn Video Practices](#Part 4)
Part 1 What is LinkedIn Video Format?
01Can you post 1920x1080 on LinkedIn?
Yes, videos of 1920 by 1080px can be easily posted on LinkedIn. Moreover, this is the best resolution in which you should post your video. This will provide you the best quality.
02What aspect ratio is best for a LinkedIn video?
Although LinkedIn accepts and allows almost each aspect ratio but the most recommended aspect ratio is 16:This means it should remain between 1.778 and 0.565However, the aspect ratio can vary according to the mode of your video that is horizontal or vertical.
Part 2 Everything You Need to Know About LinkedIn Ad Specs
The specs can vary in the case of LinkedIn videos and LinkedIn ads. As the ads are totally different from the videos their specs also become different. Here are some of the specs that you should know when you are creating LinkedIn ads:
● Length: The maximum and minimum length of these ad videos are 3 seconds to 30 minutes respectively. However, the most successful video length is up to 15 seconds.
● File size and file format: The file size of the ad videos must be a minimum of 75 KB and the maximum it can be of 200 MB. The file format that is supported on the LinkedIn application is MP4.
● Audio Format and size: The audio format of these ad videos must be MPEG4 or ACC. If you talk about the audio size then it is recommended not to be more than 64 KHz.
● Resolution and aspect ratio: The resolution of these ads can be 360p, 480p, 720p or 1080p. When it comes to the aspect ratio then the best-recommended one is 16:9 for landscape mode and 9:16 for vertical mode.
● Video captions and headlines: If you are adding video captions in your ad video, then it must be in SRT format and the headlines should also be under 200 characters. It is recommended to keep the headlines up to maximum of 70 characters.
Part 3 5 types of LinkedIn Ads
LinkedIn provides you with several platforms and types of ad placements. Here mentioned are some of them:
Sponsored messages in LinkedIn: This type of LinkedIn ad was previously termed as sponsored InMail. Through this, you can directly advertise your product or brand in the user’s inbox. However, LinkedIn has set a maximum number of times that your customer can receive the messaging ad. This states that any member of your audience will not receive the ads more than two times in a short span of time. Also, it is estimated that consumers enjoy messaging ads but companies do not interact much with them via sponsored messaging ads.
Sponsored content: These ads show up in the feed of the LinkedIn user. No matter if they are using it on mobile on desktop. These sponsored contents also have a label of promotion on them. This makes them different from the regular contents. If you are choosing sponsored content then you also get the choice between carousel ads, video ads and images ads.
Dynamic ads: These ads are visible on the right rail as you open the LinkedIn. Also this is the best way to speak to your audience through personalization. The users get to see their own personal details as soon these ads pop up on the screen. This can even be changed through the settings so that the details get hidden if the user finds this to be very personal. Dynamic ads are also of two types. One is follower ads and other is sponsored ads.
Text ads: These ads are considered as the best way to build a strong lead amongst the audience. This is also suitable in the terms of professional demographic. These ads are shown on the top and right side of the feed of LinkedIn. Approximately 58% of the companies say that making the lead generation better is the top priority of digital marketing. This is also a good way to manage company’s budget.
Awareness ads: If you want to make your brand stay on the tips of your audience then it is a good idea to go for awareness ads. These ads build a communication amongst the audience related to your brands, products and services, etc. These awareness ads also boost the engagement, help to gain followers and increase the views.
Part 4 Best 5 LinkedIn Video Practices
**Optimized setup:**To create an excellent video its setup is most important thing. So before you create the video keep in mind that your setup is well organized. Your set up includes lighting, background, camera and its position. Until the lighting is not perfect your video will lack its charm. Often natural lights are the best but artificial lights are also can do the work of perk. Also the background must be free from clutters. The camera that you are using should also be perfect and the camera position should also be in place.
Correct video length: When the correct video length is concerned, LinkedIn recommends it to be less than 15 seconds. This is so because the shorter the video is the more effective it can be. You should also keep in mind that these video may be of maximum 10 minutes but the starting moments must be engaging. This will keep your audience stay to watch your video till the end.
**Grab the viewer’s attention:**Social media platforms are filled with ignorable contents and when it comes to LinkedIn it can be so true. So if you want to grab the attention of your targeted audience then you must make your videos extraordinary. This is only possible when you focus on each and every aspect of the videos. Adding subtitles to your videos can also be an amazing idea to make them more engaging. You can even optimize the length of your video according to the objective that you want to convey.
**Plan the content according to your objective:**It is a good idea to remain up to the objective that you want to convey to your audience. No matter if you want to facilitate consideration or want to spread awareness. If you want to generate some conversions then you can go for making small demos in your videos.
**Go for the best tools:**At last but one of the most important points is to pay attention on the tool that you are using. Although there are a number of tools that can be used but nowadays, Wondershare Filmora Video Editor is the most in the use. Here are some extraordinary features of both the tools:
Features of Filmora:
● This one is an easy to use tool that can be used by beginners and less professional people.
● Using this tool you can experience latest filters and colors making their perk at the best.
● Here you will also get amazing sound effect to make your video stand out.
● You can create the videos in just a single click. This is the reason its feature of key framing is immensely popular.
Wondershare Filmora
Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects Try It Free Try It Free Learn More >
Key Takeaways from This Episode
● LinkedIn is an application that has made its popularity amongst the users and advertisers in a very recent and less time. Ads and videos on this application is being loved and watched these days at a rapid rate. As per the increased demand increases a responsibility to meet those demands.
● To meet up the demands it is essential that all the technical requirements are fulfilled and also the protocols of the app are followed. This remains crucial and important in the terms of video aspect ratio, resolution, size and dimensions, and a lot more.
● If you are uploading your videos and ads on LinkedIn then it is must that they should be engaging and interesting. To make them exciting you may opt for the best practices which also include the use of popular tools. The latest tools like Filmora, Inshot, etc. are laced with all the additional features and make your video perfect for the apps.
Save Money, Get Great Images: Free Commercial Use Resources
Did you know that some of the world’s most iconic advertisements use stock images for commercial use? For example, AlamapBBDO, a Brazilian ad agency, used stock photos from Getty Images to create their Endless Possibilities campaign in 2016. The advertising campaign combined photos of random people’s faces to recreate portraits of famous people such as the Dalai Lama and Pope Francis.
Most creative agencies prefer altering stock images in most of their work. This is because it allows them to create campaigns for different companies much faster at affordable costs. Keep reading to find out how to get free images for commercial use in your next project.
Part 1: Download images in loyalty-free sites
Several sites offer free images for commercial use as part of their services. In addition, you do not need to register an account to download the images. The sites typically rely on user contributions and content teams to ensure their databases are fresh and maintain consistent quality. Furthermore, all creative assets they offer fall under the creative commons zero license or a variation of it. Here are some of the sites that offer you images for commercial use for free.
1. Pexels
Pexels.com is a free-to-use provider of high-resolution photos and videos for aspiring creators. The German-based website was started in 2014 by two brothers and has been under the Canva umbrella since 2018.
Currently, the website hosts over 3.2 million images and videos from over 250,000 active contributors. In addition, all the material you find in its library is under the Pexels license, which slightly varies from the creative commons zero license model. Some of the restrictions it enforces include:
- You can only use pexels images for commercial use after making alterations to the original image. For example, you can use part of an image to create a collage for your commercial branding.
- Furthermore, you cannot use any of the website’s content to promote political ideologies and explicit content, especially if the images contain identifiable subjects.
Pexels is available through the following channels:
- Your web browser by typing the URL pexels.com.
- The Android and iOS app.
- A plugin for other content creation software such as Google Slides and MS Office.
- An extension on your Chrome browser.
- You can also access the database using the official Canva app.
2. Unsplash
Another website that offers free images for commercial use is Unsplash, a subsidiary of Getty Images since 2021. The website is a favorite among creators boasting over 16 billion photo impressions monthly. In addition, the database consists of over 3.48 million photos from more than 265,000 unique contributors, all under the Unsplash license.
The Unsplash license restricts the sale of its creative assets without incorporating new creative elements, including using them in print media and physical goods such as mugs and caps.
You can access Unsplash from your web browser or request API integration for your application from the site’s owners. In addition, the site also hosts photo walks across different cities, where Unsplash guides show you the best photo locations around the city and the best camera techniques for your work. Some cities to host the event include Boston, Montreal, Tokyo, and Toronto.
3. Freerange
Freerange Stock is an online resource for photos, illustrations, and textures you can download and use for commercial and non-commercial purposes. Since 2007, the site has continued to provide high-quality images to its community of over 800,000 registered users.
Unlike the previous examples, all content on Freerange falls under the website’s Equalicense. It grants you broad commercial rights of its stock images while allowing the contributors to retain control of their copyright, image resale, and distribution. As such, you cannot use the images for bulk distribution or print-on-demand works.
Freerange Stock maintains its steady supply of images for commercial use via the following methods:
- It has an in-house team of professional photographers who upload images across the different categories on the website.
- Freerange Stock also purchases image rights or directly commissions photos from independent creators.
- You can also contribute to the website’s library by voluntarily submitting your work to the platform. Kindly note that you will need a verified account to enable this function.
- The website also works directly with photographers through a licensing and distribution model, providing them extra exposure on the site.
- Finally, Freerange stock aggregates public domain images from other sources, including similar sites and government institutions. It does so by acknowledging the image owner and sometimes lists the image source when the owner is unknown.
Freerange Stock is accessible through your web browser or as an API integration on your app.
4. Vecteezy
Vecteezy is an extensive online library of free stock images for commercial use. Some of the site’s highlight features include the following:
- A best-in-class search engine that incorporates multiple filters to ensure your results are extremely accurate. For example, you can sort images by color, style, number of people, and age of the subjects, something other free stock websites do not provide.
- All images, videos, and vector illustrations are free for personal and commercial uses. It does so through a property sign and release model with its extensive network of contributors, which protects users from any legal liabilities.
- Finally, it employs a content team that manually reviews each photo submission to ensure consistent quality standards for its offerings.
In addition, you can also purchase design resource bundles by subscribing to its Vecteezy pro for as little as $9 monthly. Some of the resources available include the Ultimate Text Effects Layer Styles Bundle for Photoshop, which costs $39 stand-alone or $4.50 when you subscribe to pro.
Part 2: Buy from stock providers
Another way to get images for commercial use is by buying them from stock providers. Some of the benefits of buying images from stock providers include:
- You get a wide selection of unique photos from top-tier photographers. Stock providers always seek collaborations with the industry’s finest to edge out the competition.
- You receive exemplary customer service with your purchase. Selecting the right image can be confusing for amateur creators. As such, stock image providers have customer support channels to help you throughout your creative process.
- Stock images reduce your delivery times significantly. Buying images from a stock provider eliminates the need to invest in photography equipment and the time you need for post-production. As such, you can deliver projects in a fast and cost-effective way.
Despite the above positive, here are some challenges that buying stock images may present:
- Not all stock image providers will have the creative assets you need.
- Image overuse is likely since every creator will rush for the most popular contributor.
Below are some of the stock image providers you should consider.
1. iStock
iStockphoto.com is an online database of creative resources, including royalty-free photos, videos, audio, illustrations, and clip art you can use in your creations. The website is a Getty Images subsidiary based in Calgary, Canada. In addition, contributors earn royalties depending on how often users download their content.
2. Alamy.com
Alamy.com is a British-owned stock image provider with contributions from photographers and agencies in 173 countries. It compensates its contributors by offering higher than average payouts every time users download their creations. Some popular brands to use Alamy’s services include M&C Saatchi, Microsoft, and The Economist.
Part 3: Shot a Photo by yourself or create one with editing tools
Alternatively, you can get images for commercial use by shooting them yourself or creating them with editing tools such as Figma and Wondershare’s Filmstock. Here are some benefits of using this method:
- You get exactly what you want, provided you have the required skills and equipment. Sometimes, getting the right image for your commercial purpose can be challenging. As such, shooting an original photo may be the only option.
- You have full ownership of the image.
Unlike obtaining images from stock photography websites, you are free to use the image in whatever capacity you please without any restrictions. For example, sites such as Unsplash do not allow you to use their images in political statements, a restriction you can bypass when using your own creations.
However, you should also consider the following factors when using this method.
It requires a substantial investment
Getting high-quality images for commercial purposes requires specialist equipment. For example, the Panasonic LUMIX GH6 camera, which has 4K resolution capability, costs $2,197 on Amazon. This makes it extremely expensive for amateur creators.
There is a steep learning curve
Becoming a professional photographer takes time and effort. Unless you are creating as a hobby, it will be a while before you can start generating income from your creations.
Part 4: FAQs
1. Do you need a contributor account to get images for commercial use?
Not necessarily. Stock image sites like pexels.com allow you to download images from their website without creating an account. You will only need one if you want to showcase your work on the platform.
2. Can you use your smartphone to get images for commercial use?
Yes. Most stock image providers have device-specific apps that allow you to access their databases from your mobile device. For example, UnsplashPhotoPicker allows you access to the Unsplash library from your Android device.
Free Download For Win 7 or later(64-bit)
Free Download For macOS 10.14 or later
Free Download For macOS 10.14 or later
Facebook Video Dimensions Demystified: Your Go-To Resource
The Only Guide Facebook Video Aspect Ratios you’ll Ever Need to Know
An easy yet powerful editor
Numerous effects to choose from
Detailed tutorials provided by the official channel
Nowadays, Facebook ads are playing an important role in booming the market value of a particular brand. However, the correct video aspect ratio is also equally important. Let’s have a look at them:
In this article
01 [What You’d like to know about Facebook Ad Sizes that Get Shared Like Crazy](#Part 1)
02 [All Facebook Video Aspect Ratios Info in One Place](#Part 2)
03 [Does Filmora Have an Aspect Ratio That Can Be Adapted to Facebook?](#Part 3)
Part 1 What You’d like to know about Facebook Ad Sizes that Get Shared Like Crazy
In today’s world where social media platforms are booming like no other marketplaces, you can generate a good lead at online markets and reach to a larger audience. According to an estimate, amongst all the social media platforms, Facebook can help you to do this better. Facebook pays a special attention to the types of ads and their sizes. Ad formats and sizes get a constant change yet here are some most preferred ad types and sizes which get shared like crazy.
01Facebook video ads sizes
When you talk about video ads on Facebook, they are mostly designed for mobile first. This is because most people use Facebook via their mobile phones. However, the video ads are also designed for desktops. Facebook recommends users and advertisers to upload videos of square or vertical aspect ratios. Square aspect ratio is 1:1 and dimension for vertical videos vary from 4:5, 9:16 or 16:9. However the most preferred one is 16:9. Also it is recommended that the videos must be no more than of 15 seconds.
02Facebook image ads size
As a customer, people like to see the product that they are going to purchase. For this, you can add images in your ads. This can be an easy way to draw the attention of the audience. But, sometimes it can be little daunting to design the images in the correct dimensions and sizes so that it can get uploaded on Facebook easily. Moreover, these sizes can vary according to the display sizes. It must be in between 1.91:1 to 1:1.
03Facebook carousel ads size
By using Carousels, you can showcase approx 10 videos and images in a single advertisement. Also there is no need of switching to another page. These carousels may appear on different places when you are uploading on Facebook. These places may include the main feed, instant articles, right column, messenger, etc. However, all the formats support similar specs of videos and images. The file size remains 30 MB and the ratio must be 1:1.
04Facebook collection ads size
Facebook promotes the collection ads as through this the user can easily browse and purchase the particular product within the Facebook feed only. These collections mostly include a cover image and some videos related to the product. You can choose to auto play the videos while the user is scrolling your collection. These ads have a file size of maximum 4 GB to minimum 30 MB. The aspect ratio of these ads must be 1:1.
05More Facebook advertising resources
Apart from the sizes and dimensions of the formats, there are several things that also need to be focused on. These things include audience insights, creation of video in less span of time; boost the posts on Facebook and enhancing the rate of ad conversions, etc.
Part 2 All Facebook Video Aspect Ratios Info in One Place
There are several types of videos that are uploaded on Facebook on a daily basis. All these videos have to withstand some technical requirements. Here mentioned are some Facebook videos and their aspect ratios and other technical requirements:
01360 videos
In these impressive videos, viewer can turn his device to explore the videos. Also he can drag his finger to view its surrounding content. These videos make a significant impact on the audience as the scenes in it seem to be alive. For making a 360 video, it is essential to have a 360 camera.
● The dimensions of these videos must be maximum 120 PX in height and width respectively.
● The length of video must not be more than 241 minutes.
● The file size of these videos should range in between 1 MB to 26 GB.
● The maximum video aspect ratio for these videos is 4:1 and minimum is 1:4.
02Facebook stories ads
As per the popularity of Facebook stories, there is also an immense increase in the results of Facebook stories ads. These ads appear between the stories and last up to approx 15 seconds. Viewer can even dismiss these ads.
● In these videos, sound is mostly optional as well as there is no need of captions.
● The resolution must be the highest possible so that it can meet the requirement of size and aspect ratio.
● The dimension must be minimum 500 PX in width and the file size should not exceed 4 GB.
● The aspect ratio can vary from 1:91 to 9:16 and the maximum length of the video is 2 minutes.
03Facebook News feed video ads
These are the most popular types of video ads that are uploaded on Facebook. These videos show up not only on the feed that a user will scroll but also alongside the posts that they are tagged in or shared with them. Newsfeed video ads can be of any type like carousels, 360 videos, etc. However, each video type has different requirements. Generally, the technical requirements are:
● The length of these videos must not exceed 240 minutes, however, shorter videos are best so minimum length of the ad video should be 15 seconds.
● You can choose any file type but MP4 or MOV can be better option. Also the file size should be under 4 GB.
● In these videos, sound and captions are optional but also recommended to make it more effective.
● Video aspect ratio is about 9:16 to 16:9 which means that video resolution must not be less than 1280*720 PX.
04Instant experience videos
These videos can be viewed on full screen automatically. This is the reasons these videos are meant for mobile devices only. As the videos take up the whole screen, these are more attention grabbing and engaging. If you are interested in driving mobile sales then these videos can be a great idea.
● You can choose amongst the landscape and square video format.
● The recommended video resolution for these videos is 1200*628 PX.
● The file size must not increase 4GB and the maximum length should also remain under 241 minutes.
● Video aspect ratio for landscape format is 9:1 and for square video format it becomes 1:1.
05Slideshow video ads
These ads are best for promoting and advertising restaurants’ menu. You can showcase many different things in just a video. You can target the desired audience by simply creating a decent and neat slideshow video advertisement.
● To create the slideshow ad, you can choose amongst the different supported formats like FLAC, M4A, MP3, OGG, etc.
● The video dimension and resolution should be 1200*720 PX and 1280*720 PX respectively.
● The aspect ratio of the video formats can vary from 16:9 to 9:16.
● The maximum length is 120 minutes with a file size of 4 GB.
06Instant article ads
To allow the publishers to share the fast and instant loading articles that are also mobile-optimized, Facebook supports such ads. The publishers can choose to place your video ad in their articles and your audience can view your ad whenever they will read that instant article.
● You can use any aspect ratio between 9:16 and 16:9 but for Facebook vertical video dimensions, aspect ratio of 4:5 is also accepted.
● Although shorter videos perform better but you can post video ads of approx 240 minutes.
● In this video format, there are no captions available so you will need to add subtitles while creating the video.
● Headlines in these videos must be of 25 characters and description should be of 30 characters.
07Live streaming
Live streaming broadcasts can be little tricky as you have to pay attention on each aspect as the viewer is consuming the video as it is being created. You need to follow all the protocols that are essential for creating live streams.
● These videos must include universal playback and have a small size of file.
● Here is a wide range of resolution that you can choose to meet the size needs and fits best for your purpose.
● The most recommended and preferred aspect ratio is 16:9.
● In such videos, keep in mind that the video aspect ratio must be compatible with the platform from where you are streaming.
08Search Result ads
Just like the Google search result page, Facebook also has the search result page and it is an excellent idea to boost your conversion rates. You can easily satisfy the demands of people who are there with a mindset of some exploration and discovery.
● The minimum length of the video is better to enhance the ad conversion but the maximum length should not exceed 240 minutes.
● In these videos, captions are not supported but the sound is recommended.
● The most suitable video aspect ratio for these videos is 1:1.
● The video resolution that you are choosing must be the highest so that it can meet the limits of ratio and size.
09Facebook marketplace
Facebook marketplace is a good place to discover and explore various items and products so if you want to enhance your conversions then ads can help you a lot here. The biggest advantage of such marketplace is that people already want to purchase the particular thing.
● At Facebook marketplace, all the aspect ratios between 9:16 to 16:9 are easily accepted.
● The file types of these videos are recommended to be MP4 or MOV and its size must be under 4 GB.
● In these videos sound is completely optional and if you want to add captions then you will need to do is while creating the video.
● If you are adding primary text then it must not exclude 125 characters and headline as well as description must have 25 and 30 characters respectively.
10Collection video ads
These ads are specially optimized for the mobiles which showcase various products in a single ad or various aspects in it. You can also boost customer engagement by making your video create in Instant Experience format.
● The video frame of these videos must be 30 fps maximum.
● You can create videos in the aspect ratio of 1:1 to 16:9.
● The recommended resolution size of the video is approx 1200*675.
● The file size of the video must not extend 4 GB and the length should be maximum 120 minutes.
Part 3 Does Filmora Have an Aspect Ratio That Can Be Adapted to Facebook?
Wondershare Filmora Video Editor is a high technology and latest media player that supports to change the video resolution, dimensions and aspect ratio of the desired video. Aspect ratio is nothing more than the ratio of width and height of the video. Filmora do supports to change the aspect ratio and the changed one can easily be adapted by Facebook. In this tool you can get the most popular video aspect ratio that is 1:1 and 9:16. You can also get a list of proper methods to change them.
For Win 7 or later (64-bit)
For macOS 10.12 or later
Key Takeaways from This Episode
● Social media platforms like Facebook and Instagram are excellent sources to advertise your products. Also you can make a good reach to your customers as well as audience.
● It is important to consider about the Facebook Video Aspect Ratios before you are planning to promote or advertise your brand or product.
● Various tools like Filmora help to easily adjust the dimensions and specs of videos and images. By using these, you can make the images and videos more impressive and engaging.
Nowadays, Facebook ads are playing an important role in booming the market value of a particular brand. However, the correct video aspect ratio is also equally important. Let’s have a look at them:
In this article
01 [What You’d like to know about Facebook Ad Sizes that Get Shared Like Crazy](#Part 1)
02 [All Facebook Video Aspect Ratios Info in One Place](#Part 2)
03 [Does Filmora Have an Aspect Ratio That Can Be Adapted to Facebook?](#Part 3)
Part 1 What You’d like to know about Facebook Ad Sizes that Get Shared Like Crazy
In today’s world where social media platforms are booming like no other marketplaces, you can generate a good lead at online markets and reach to a larger audience. According to an estimate, amongst all the social media platforms, Facebook can help you to do this better. Facebook pays a special attention to the types of ads and their sizes. Ad formats and sizes get a constant change yet here are some most preferred ad types and sizes which get shared like crazy.
01Facebook video ads sizes
When you talk about video ads on Facebook, they are mostly designed for mobile first. This is because most people use Facebook via their mobile phones. However, the video ads are also designed for desktops. Facebook recommends users and advertisers to upload videos of square or vertical aspect ratios. Square aspect ratio is 1:1 and dimension for vertical videos vary from 4:5, 9:16 or 16:9. However the most preferred one is 16:9. Also it is recommended that the videos must be no more than of 15 seconds.
02Facebook image ads size
As a customer, people like to see the product that they are going to purchase. For this, you can add images in your ads. This can be an easy way to draw the attention of the audience. But, sometimes it can be little daunting to design the images in the correct dimensions and sizes so that it can get uploaded on Facebook easily. Moreover, these sizes can vary according to the display sizes. It must be in between 1.91:1 to 1:1.
03Facebook carousel ads size
By using Carousels, you can showcase approx 10 videos and images in a single advertisement. Also there is no need of switching to another page. These carousels may appear on different places when you are uploading on Facebook. These places may include the main feed, instant articles, right column, messenger, etc. However, all the formats support similar specs of videos and images. The file size remains 30 MB and the ratio must be 1:1.
04Facebook collection ads size
Facebook promotes the collection ads as through this the user can easily browse and purchase the particular product within the Facebook feed only. These collections mostly include a cover image and some videos related to the product. You can choose to auto play the videos while the user is scrolling your collection. These ads have a file size of maximum 4 GB to minimum 30 MB. The aspect ratio of these ads must be 1:1.
05More Facebook advertising resources
Apart from the sizes and dimensions of the formats, there are several things that also need to be focused on. These things include audience insights, creation of video in less span of time; boost the posts on Facebook and enhancing the rate of ad conversions, etc.
Part 2 All Facebook Video Aspect Ratios Info in One Place
There are several types of videos that are uploaded on Facebook on a daily basis. All these videos have to withstand some technical requirements. Here mentioned are some Facebook videos and their aspect ratios and other technical requirements:
01360 videos
In these impressive videos, viewer can turn his device to explore the videos. Also he can drag his finger to view its surrounding content. These videos make a significant impact on the audience as the scenes in it seem to be alive. For making a 360 video, it is essential to have a 360 camera.
● The dimensions of these videos must be maximum 120 PX in height and width respectively.
● The length of video must not be more than 241 minutes.
● The file size of these videos should range in between 1 MB to 26 GB.
● The maximum video aspect ratio for these videos is 4:1 and minimum is 1:4.
02Facebook stories ads
As per the popularity of Facebook stories, there is also an immense increase in the results of Facebook stories ads. These ads appear between the stories and last up to approx 15 seconds. Viewer can even dismiss these ads.
● In these videos, sound is mostly optional as well as there is no need of captions.
● The resolution must be the highest possible so that it can meet the requirement of size and aspect ratio.
● The dimension must be minimum 500 PX in width and the file size should not exceed 4 GB.
● The aspect ratio can vary from 1:91 to 9:16 and the maximum length of the video is 2 minutes.
03Facebook News feed video ads
These are the most popular types of video ads that are uploaded on Facebook. These videos show up not only on the feed that a user will scroll but also alongside the posts that they are tagged in or shared with them. Newsfeed video ads can be of any type like carousels, 360 videos, etc. However, each video type has different requirements. Generally, the technical requirements are:
● The length of these videos must not exceed 240 minutes, however, shorter videos are best so minimum length of the ad video should be 15 seconds.
● You can choose any file type but MP4 or MOV can be better option. Also the file size should be under 4 GB.
● In these videos, sound and captions are optional but also recommended to make it more effective.
● Video aspect ratio is about 9:16 to 16:9 which means that video resolution must not be less than 1280*720 PX.
04Instant experience videos
These videos can be viewed on full screen automatically. This is the reasons these videos are meant for mobile devices only. As the videos take up the whole screen, these are more attention grabbing and engaging. If you are interested in driving mobile sales then these videos can be a great idea.
● You can choose amongst the landscape and square video format.
● The recommended video resolution for these videos is 1200*628 PX.
● The file size must not increase 4GB and the maximum length should also remain under 241 minutes.
● Video aspect ratio for landscape format is 9:1 and for square video format it becomes 1:1.
05Slideshow video ads
These ads are best for promoting and advertising restaurants’ menu. You can showcase many different things in just a video. You can target the desired audience by simply creating a decent and neat slideshow video advertisement.
● To create the slideshow ad, you can choose amongst the different supported formats like FLAC, M4A, MP3, OGG, etc.
● The video dimension and resolution should be 1200*720 PX and 1280*720 PX respectively.
● The aspect ratio of the video formats can vary from 16:9 to 9:16.
● The maximum length is 120 minutes with a file size of 4 GB.
06Instant article ads
To allow the publishers to share the fast and instant loading articles that are also mobile-optimized, Facebook supports such ads. The publishers can choose to place your video ad in their articles and your audience can view your ad whenever they will read that instant article.
● You can use any aspect ratio between 9:16 and 16:9 but for Facebook vertical video dimensions, aspect ratio of 4:5 is also accepted.
● Although shorter videos perform better but you can post video ads of approx 240 minutes.
● In this video format, there are no captions available so you will need to add subtitles while creating the video.
● Headlines in these videos must be of 25 characters and description should be of 30 characters.
07Live streaming
Live streaming broadcasts can be little tricky as you have to pay attention on each aspect as the viewer is consuming the video as it is being created. You need to follow all the protocols that are essential for creating live streams.
● These videos must include universal playback and have a small size of file.
● Here is a wide range of resolution that you can choose to meet the size needs and fits best for your purpose.
● The most recommended and preferred aspect ratio is 16:9.
● In such videos, keep in mind that the video aspect ratio must be compatible with the platform from where you are streaming.
08Search Result ads
Just like the Google search result page, Facebook also has the search result page and it is an excellent idea to boost your conversion rates. You can easily satisfy the demands of people who are there with a mindset of some exploration and discovery.
● The minimum length of the video is better to enhance the ad conversion but the maximum length should not exceed 240 minutes.
● In these videos, captions are not supported but the sound is recommended.
● The most suitable video aspect ratio for these videos is 1:1.
● The video resolution that you are choosing must be the highest so that it can meet the limits of ratio and size.
09Facebook marketplace
Facebook marketplace is a good place to discover and explore various items and products so if you want to enhance your conversions then ads can help you a lot here. The biggest advantage of such marketplace is that people already want to purchase the particular thing.
● At Facebook marketplace, all the aspect ratios between 9:16 to 16:9 are easily accepted.
● The file types of these videos are recommended to be MP4 or MOV and its size must be under 4 GB.
● In these videos sound is completely optional and if you want to add captions then you will need to do is while creating the video.
● If you are adding primary text then it must not exclude 125 characters and headline as well as description must have 25 and 30 characters respectively.
10Collection video ads
These ads are specially optimized for the mobiles which showcase various products in a single ad or various aspects in it. You can also boost customer engagement by making your video create in Instant Experience format.
● The video frame of these videos must be 30 fps maximum.
● You can create videos in the aspect ratio of 1:1 to 16:9.
● The recommended resolution size of the video is approx 1200*675.
● The file size of the video must not extend 4 GB and the length should be maximum 120 minutes.
Part 3 Does Filmora Have an Aspect Ratio That Can Be Adapted to Facebook?
Wondershare Filmora Video Editor is a high technology and latest media player that supports to change the video resolution, dimensions and aspect ratio of the desired video. Aspect ratio is nothing more than the ratio of width and height of the video. Filmora do supports to change the aspect ratio and the changed one can easily be adapted by Facebook. In this tool you can get the most popular video aspect ratio that is 1:1 and 9:16. You can also get a list of proper methods to change them.
For Win 7 or later (64-bit)
For macOS 10.12 or later
Key Takeaways from This Episode
● Social media platforms like Facebook and Instagram are excellent sources to advertise your products. Also you can make a good reach to your customers as well as audience.
● It is important to consider about the Facebook Video Aspect Ratios before you are planning to promote or advertise your brand or product.
● Various tools like Filmora help to easily adjust the dimensions and specs of videos and images. By using these, you can make the images and videos more impressive and engaging.
Nowadays, Facebook ads are playing an important role in booming the market value of a particular brand. However, the correct video aspect ratio is also equally important. Let’s have a look at them:
In this article
01 [What You’d like to know about Facebook Ad Sizes that Get Shared Like Crazy](#Part 1)
02 [All Facebook Video Aspect Ratios Info in One Place](#Part 2)
03 [Does Filmora Have an Aspect Ratio That Can Be Adapted to Facebook?](#Part 3)
Part 1 What You’d like to know about Facebook Ad Sizes that Get Shared Like Crazy
In today’s world where social media platforms are booming like no other marketplaces, you can generate a good lead at online markets and reach to a larger audience. According to an estimate, amongst all the social media platforms, Facebook can help you to do this better. Facebook pays a special attention to the types of ads and their sizes. Ad formats and sizes get a constant change yet here are some most preferred ad types and sizes which get shared like crazy.
01Facebook video ads sizes
When you talk about video ads on Facebook, they are mostly designed for mobile first. This is because most people use Facebook via their mobile phones. However, the video ads are also designed for desktops. Facebook recommends users and advertisers to upload videos of square or vertical aspect ratios. Square aspect ratio is 1:1 and dimension for vertical videos vary from 4:5, 9:16 or 16:9. However the most preferred one is 16:9. Also it is recommended that the videos must be no more than of 15 seconds.
02Facebook image ads size
As a customer, people like to see the product that they are going to purchase. For this, you can add images in your ads. This can be an easy way to draw the attention of the audience. But, sometimes it can be little daunting to design the images in the correct dimensions and sizes so that it can get uploaded on Facebook easily. Moreover, these sizes can vary according to the display sizes. It must be in between 1.91:1 to 1:1.
03Facebook carousel ads size
By using Carousels, you can showcase approx 10 videos and images in a single advertisement. Also there is no need of switching to another page. These carousels may appear on different places when you are uploading on Facebook. These places may include the main feed, instant articles, right column, messenger, etc. However, all the formats support similar specs of videos and images. The file size remains 30 MB and the ratio must be 1:1.
04Facebook collection ads size
Facebook promotes the collection ads as through this the user can easily browse and purchase the particular product within the Facebook feed only. These collections mostly include a cover image and some videos related to the product. You can choose to auto play the videos while the user is scrolling your collection. These ads have a file size of maximum 4 GB to minimum 30 MB. The aspect ratio of these ads must be 1:1.
05More Facebook advertising resources
Apart from the sizes and dimensions of the formats, there are several things that also need to be focused on. These things include audience insights, creation of video in less span of time; boost the posts on Facebook and enhancing the rate of ad conversions, etc.
Part 2 All Facebook Video Aspect Ratios Info in One Place
There are several types of videos that are uploaded on Facebook on a daily basis. All these videos have to withstand some technical requirements. Here mentioned are some Facebook videos and their aspect ratios and other technical requirements:
01360 videos
In these impressive videos, viewer can turn his device to explore the videos. Also he can drag his finger to view its surrounding content. These videos make a significant impact on the audience as the scenes in it seem to be alive. For making a 360 video, it is essential to have a 360 camera.
● The dimensions of these videos must be maximum 120 PX in height and width respectively.
● The length of video must not be more than 241 minutes.
● The file size of these videos should range in between 1 MB to 26 GB.
● The maximum video aspect ratio for these videos is 4:1 and minimum is 1:4.
02Facebook stories ads
As per the popularity of Facebook stories, there is also an immense increase in the results of Facebook stories ads. These ads appear between the stories and last up to approx 15 seconds. Viewer can even dismiss these ads.
● In these videos, sound is mostly optional as well as there is no need of captions.
● The resolution must be the highest possible so that it can meet the requirement of size and aspect ratio.
● The dimension must be minimum 500 PX in width and the file size should not exceed 4 GB.
● The aspect ratio can vary from 1:91 to 9:16 and the maximum length of the video is 2 minutes.
03Facebook News feed video ads
These are the most popular types of video ads that are uploaded on Facebook. These videos show up not only on the feed that a user will scroll but also alongside the posts that they are tagged in or shared with them. Newsfeed video ads can be of any type like carousels, 360 videos, etc. However, each video type has different requirements. Generally, the technical requirements are:
● The length of these videos must not exceed 240 minutes, however, shorter videos are best so minimum length of the ad video should be 15 seconds.
● You can choose any file type but MP4 or MOV can be better option. Also the file size should be under 4 GB.
● In these videos, sound and captions are optional but also recommended to make it more effective.
● Video aspect ratio is about 9:16 to 16:9 which means that video resolution must not be less than 1280*720 PX.
04Instant experience videos
These videos can be viewed on full screen automatically. This is the reasons these videos are meant for mobile devices only. As the videos take up the whole screen, these are more attention grabbing and engaging. If you are interested in driving mobile sales then these videos can be a great idea.
● You can choose amongst the landscape and square video format.
● The recommended video resolution for these videos is 1200*628 PX.
● The file size must not increase 4GB and the maximum length should also remain under 241 minutes.
● Video aspect ratio for landscape format is 9:1 and for square video format it becomes 1:1.
05Slideshow video ads
These ads are best for promoting and advertising restaurants’ menu. You can showcase many different things in just a video. You can target the desired audience by simply creating a decent and neat slideshow video advertisement.
● To create the slideshow ad, you can choose amongst the different supported formats like FLAC, M4A, MP3, OGG, etc.
● The video dimension and resolution should be 1200*720 PX and 1280*720 PX respectively.
● The aspect ratio of the video formats can vary from 16:9 to 9:16.
● The maximum length is 120 minutes with a file size of 4 GB.
06Instant article ads
To allow the publishers to share the fast and instant loading articles that are also mobile-optimized, Facebook supports such ads. The publishers can choose to place your video ad in their articles and your audience can view your ad whenever they will read that instant article.
● You can use any aspect ratio between 9:16 and 16:9 but for Facebook vertical video dimensions, aspect ratio of 4:5 is also accepted.
● Although shorter videos perform better but you can post video ads of approx 240 minutes.
● In this video format, there are no captions available so you will need to add subtitles while creating the video.
● Headlines in these videos must be of 25 characters and description should be of 30 characters.
07Live streaming
Live streaming broadcasts can be little tricky as you have to pay attention on each aspect as the viewer is consuming the video as it is being created. You need to follow all the protocols that are essential for creating live streams.
● These videos must include universal playback and have a small size of file.
● Here is a wide range of resolution that you can choose to meet the size needs and fits best for your purpose.
● The most recommended and preferred aspect ratio is 16:9.
● In such videos, keep in mind that the video aspect ratio must be compatible with the platform from where you are streaming.
08Search Result ads
Just like the Google search result page, Facebook also has the search result page and it is an excellent idea to boost your conversion rates. You can easily satisfy the demands of people who are there with a mindset of some exploration and discovery.
● The minimum length of the video is better to enhance the ad conversion but the maximum length should not exceed 240 minutes.
● In these videos, captions are not supported but the sound is recommended.
● The most suitable video aspect ratio for these videos is 1:1.
● The video resolution that you are choosing must be the highest so that it can meet the limits of ratio and size.
09Facebook marketplace
Facebook marketplace is a good place to discover and explore various items and products so if you want to enhance your conversions then ads can help you a lot here. The biggest advantage of such marketplace is that people already want to purchase the particular thing.
● At Facebook marketplace, all the aspect ratios between 9:16 to 16:9 are easily accepted.
● The file types of these videos are recommended to be MP4 or MOV and its size must be under 4 GB.
● In these videos sound is completely optional and if you want to add captions then you will need to do is while creating the video.
● If you are adding primary text then it must not exclude 125 characters and headline as well as description must have 25 and 30 characters respectively.
10Collection video ads
These ads are specially optimized for the mobiles which showcase various products in a single ad or various aspects in it. You can also boost customer engagement by making your video create in Instant Experience format.
● The video frame of these videos must be 30 fps maximum.
● You can create videos in the aspect ratio of 1:1 to 16:9.
● The recommended resolution size of the video is approx 1200*675.
● The file size of the video must not extend 4 GB and the length should be maximum 120 minutes.
Part 3 Does Filmora Have an Aspect Ratio That Can Be Adapted to Facebook?
Wondershare Filmora Video Editor is a high technology and latest media player that supports to change the video resolution, dimensions and aspect ratio of the desired video. Aspect ratio is nothing more than the ratio of width and height of the video. Filmora do supports to change the aspect ratio and the changed one can easily be adapted by Facebook. In this tool you can get the most popular video aspect ratio that is 1:1 and 9:16. You can also get a list of proper methods to change them.
For Win 7 or later (64-bit)
For macOS 10.12 or later
Key Takeaways from This Episode
● Social media platforms like Facebook and Instagram are excellent sources to advertise your products. Also you can make a good reach to your customers as well as audience.
● It is important to consider about the Facebook Video Aspect Ratios before you are planning to promote or advertise your brand or product.
● Various tools like Filmora help to easily adjust the dimensions and specs of videos and images. By using these, you can make the images and videos more impressive and engaging.
Nowadays, Facebook ads are playing an important role in booming the market value of a particular brand. However, the correct video aspect ratio is also equally important. Let’s have a look at them:
In this article
01 [What You’d like to know about Facebook Ad Sizes that Get Shared Like Crazy](#Part 1)
02 [All Facebook Video Aspect Ratios Info in One Place](#Part 2)
03 [Does Filmora Have an Aspect Ratio That Can Be Adapted to Facebook?](#Part 3)
Part 1 What You’d like to know about Facebook Ad Sizes that Get Shared Like Crazy
In today’s world where social media platforms are booming like no other marketplaces, you can generate a good lead at online markets and reach to a larger audience. According to an estimate, amongst all the social media platforms, Facebook can help you to do this better. Facebook pays a special attention to the types of ads and their sizes. Ad formats and sizes get a constant change yet here are some most preferred ad types and sizes which get shared like crazy.
01Facebook video ads sizes
When you talk about video ads on Facebook, they are mostly designed for mobile first. This is because most people use Facebook via their mobile phones. However, the video ads are also designed for desktops. Facebook recommends users and advertisers to upload videos of square or vertical aspect ratios. Square aspect ratio is 1:1 and dimension for vertical videos vary from 4:5, 9:16 or 16:9. However the most preferred one is 16:9. Also it is recommended that the videos must be no more than of 15 seconds.
02Facebook image ads size
As a customer, people like to see the product that they are going to purchase. For this, you can add images in your ads. This can be an easy way to draw the attention of the audience. But, sometimes it can be little daunting to design the images in the correct dimensions and sizes so that it can get uploaded on Facebook easily. Moreover, these sizes can vary according to the display sizes. It must be in between 1.91:1 to 1:1.
03Facebook carousel ads size
By using Carousels, you can showcase approx 10 videos and images in a single advertisement. Also there is no need of switching to another page. These carousels may appear on different places when you are uploading on Facebook. These places may include the main feed, instant articles, right column, messenger, etc. However, all the formats support similar specs of videos and images. The file size remains 30 MB and the ratio must be 1:1.
04Facebook collection ads size
Facebook promotes the collection ads as through this the user can easily browse and purchase the particular product within the Facebook feed only. These collections mostly include a cover image and some videos related to the product. You can choose to auto play the videos while the user is scrolling your collection. These ads have a file size of maximum 4 GB to minimum 30 MB. The aspect ratio of these ads must be 1:1.
05More Facebook advertising resources
Apart from the sizes and dimensions of the formats, there are several things that also need to be focused on. These things include audience insights, creation of video in less span of time; boost the posts on Facebook and enhancing the rate of ad conversions, etc.
Part 2 All Facebook Video Aspect Ratios Info in One Place
There are several types of videos that are uploaded on Facebook on a daily basis. All these videos have to withstand some technical requirements. Here mentioned are some Facebook videos and their aspect ratios and other technical requirements:
01360 videos
In these impressive videos, viewer can turn his device to explore the videos. Also he can drag his finger to view its surrounding content. These videos make a significant impact on the audience as the scenes in it seem to be alive. For making a 360 video, it is essential to have a 360 camera.
● The dimensions of these videos must be maximum 120 PX in height and width respectively.
● The length of video must not be more than 241 minutes.
● The file size of these videos should range in between 1 MB to 26 GB.
● The maximum video aspect ratio for these videos is 4:1 and minimum is 1:4.
02Facebook stories ads
As per the popularity of Facebook stories, there is also an immense increase in the results of Facebook stories ads. These ads appear between the stories and last up to approx 15 seconds. Viewer can even dismiss these ads.
● In these videos, sound is mostly optional as well as there is no need of captions.
● The resolution must be the highest possible so that it can meet the requirement of size and aspect ratio.
● The dimension must be minimum 500 PX in width and the file size should not exceed 4 GB.
● The aspect ratio can vary from 1:91 to 9:16 and the maximum length of the video is 2 minutes.
03Facebook News feed video ads
These are the most popular types of video ads that are uploaded on Facebook. These videos show up not only on the feed that a user will scroll but also alongside the posts that they are tagged in or shared with them. Newsfeed video ads can be of any type like carousels, 360 videos, etc. However, each video type has different requirements. Generally, the technical requirements are:
● The length of these videos must not exceed 240 minutes, however, shorter videos are best so minimum length of the ad video should be 15 seconds.
● You can choose any file type but MP4 or MOV can be better option. Also the file size should be under 4 GB.
● In these videos, sound and captions are optional but also recommended to make it more effective.
● Video aspect ratio is about 9:16 to 16:9 which means that video resolution must not be less than 1280*720 PX.
04Instant experience videos
These videos can be viewed on full screen automatically. This is the reasons these videos are meant for mobile devices only. As the videos take up the whole screen, these are more attention grabbing and engaging. If you are interested in driving mobile sales then these videos can be a great idea.
● You can choose amongst the landscape and square video format.
● The recommended video resolution for these videos is 1200*628 PX.
● The file size must not increase 4GB and the maximum length should also remain under 241 minutes.
● Video aspect ratio for landscape format is 9:1 and for square video format it becomes 1:1.
05Slideshow video ads
These ads are best for promoting and advertising restaurants’ menu. You can showcase many different things in just a video. You can target the desired audience by simply creating a decent and neat slideshow video advertisement.
● To create the slideshow ad, you can choose amongst the different supported formats like FLAC, M4A, MP3, OGG, etc.
● The video dimension and resolution should be 1200*720 PX and 1280*720 PX respectively.
● The aspect ratio of the video formats can vary from 16:9 to 9:16.
● The maximum length is 120 minutes with a file size of 4 GB.
06Instant article ads
To allow the publishers to share the fast and instant loading articles that are also mobile-optimized, Facebook supports such ads. The publishers can choose to place your video ad in their articles and your audience can view your ad whenever they will read that instant article.
● You can use any aspect ratio between 9:16 and 16:9 but for Facebook vertical video dimensions, aspect ratio of 4:5 is also accepted.
● Although shorter videos perform better but you can post video ads of approx 240 minutes.
● In this video format, there are no captions available so you will need to add subtitles while creating the video.
● Headlines in these videos must be of 25 characters and description should be of 30 characters.
07Live streaming
Live streaming broadcasts can be little tricky as you have to pay attention on each aspect as the viewer is consuming the video as it is being created. You need to follow all the protocols that are essential for creating live streams.
● These videos must include universal playback and have a small size of file.
● Here is a wide range of resolution that you can choose to meet the size needs and fits best for your purpose.
● The most recommended and preferred aspect ratio is 16:9.
● In such videos, keep in mind that the video aspect ratio must be compatible with the platform from where you are streaming.
08Search Result ads
Just like the Google search result page, Facebook also has the search result page and it is an excellent idea to boost your conversion rates. You can easily satisfy the demands of people who are there with a mindset of some exploration and discovery.
● The minimum length of the video is better to enhance the ad conversion but the maximum length should not exceed 240 minutes.
● In these videos, captions are not supported but the sound is recommended.
● The most suitable video aspect ratio for these videos is 1:1.
● The video resolution that you are choosing must be the highest so that it can meet the limits of ratio and size.
09Facebook marketplace
Facebook marketplace is a good place to discover and explore various items and products so if you want to enhance your conversions then ads can help you a lot here. The biggest advantage of such marketplace is that people already want to purchase the particular thing.
● At Facebook marketplace, all the aspect ratios between 9:16 to 16:9 are easily accepted.
● The file types of these videos are recommended to be MP4 or MOV and its size must be under 4 GB.
● In these videos sound is completely optional and if you want to add captions then you will need to do is while creating the video.
● If you are adding primary text then it must not exclude 125 characters and headline as well as description must have 25 and 30 characters respectively.
10Collection video ads
These ads are specially optimized for the mobiles which showcase various products in a single ad or various aspects in it. You can also boost customer engagement by making your video create in Instant Experience format.
● The video frame of these videos must be 30 fps maximum.
● You can create videos in the aspect ratio of 1:1 to 16:9.
● The recommended resolution size of the video is approx 1200*675.
● The file size of the video must not extend 4 GB and the length should be maximum 120 minutes.
Part 3 Does Filmora Have an Aspect Ratio That Can Be Adapted to Facebook?
Wondershare Filmora Video Editor is a high technology and latest media player that supports to change the video resolution, dimensions and aspect ratio of the desired video. Aspect ratio is nothing more than the ratio of width and height of the video. Filmora do supports to change the aspect ratio and the changed one can easily be adapted by Facebook. In this tool you can get the most popular video aspect ratio that is 1:1 and 9:16. You can also get a list of proper methods to change them.
For Win 7 or later (64-bit)
For macOS 10.12 or later
Key Takeaways from This Episode
● Social media platforms like Facebook and Instagram are excellent sources to advertise your products. Also you can make a good reach to your customers as well as audience.
● It is important to consider about the Facebook Video Aspect Ratios before you are planning to promote or advertise your brand or product.
● Various tools like Filmora help to easily adjust the dimensions and specs of videos and images. By using these, you can make the images and videos more impressive and engaging.
Trim VLC Files on Mac with Precision: No Quality Degradation
VLC Trimmer Mac: Best Way to Trim VLC Without Losing Quality
Ollie Mattison
Oct 26, 2023• Proven solutions
Is there a way to trim VLC without losing quality? Of course! Trimming VLC videos without losing quality can be a bit frustrating sometimes. Fortunately, there are applications available that can help you edit videos without losing quality. Wondershare Filmora is one such software that can be downloaded for free. You cannot miss it.
In this article, we will introduce why trimming VLC videos will result in loss of quality, then recommend 3 video editors trim high-quality video without lowering the quality.
- Section 1. Why trimming VLC videos will result in loss of quality
- Section 2. Video editor to trim VLC videos without loss of quality
Section 1. Why trimming VLC videos will result in loss of quality?
To understand quality loss, you first need to understand codecs, containers, and video re-encoding. This might get a little technical, so keep sipping that coffee!
1. Codec
Every video has a codec and a container associated with it. A video codec is an order in which the video data is organized for playback, editing, and other functions. There are lots of different types of codecs, and each of them has different functions and advantages.
2. Container
A container is responsible for holding video data and other information in a single file. Containers have file extensions like .mp4, .avi, .mov, etc. Some containers can only hold videos in one specific codec, while others can hold multiple codecs. Containers are also responsible for telling media players whether a video has audio or not.
Why are codecs and containers so important? Imagine if you watched a 1080p video (codec) on an old TV (container) – it would work, but would you really be interested in seeing it? Probably not. A mismatch between containers and codecs can result in poor quality, which is why you must shoot your videos in the right format and play them on the right platform.
3. Video compression and re-encoding
You might be wondering at what point of the whole process does the video loses quality. When you capture the video, it is of the highest quality. As soon as you compress it to share it online, some quality loss occurs, even if you convert it into a high-quality video.
When you export a video that’s already been exported, you re-encode the video. Re-encoding a VLC video can result in even more quality loss.
The truth is, you can’t reduce the video size without losing quality no matter what you do. If you’re editing a video shot in 4K, but you export it in 720p, the video will become compressed, and the original data of the video won’t get transferred to the new video, resulting in a pixelated block of mess.
When you make changes to a video with a video trimmer app, you’re changing the data structure that holds information about the video. Why do VLC videos that are small in size appear pixelated and blurry? It’s because they don’t have as much information as videos with larger sizes.
You may be interested in: VLC media player review and alternatives
Section 2. The software you can use to trim VLC videos without loss of quality
Fortunately, there are plenty of video editing programs available online that you can use to trim videos without losing quality. Here are three of the best video cutters:
All three of these video trimmers can be downloaded for free.
1. Trimming VLC with Wondershare Filmora
Filmora is a powerful video editor for Mac and Windows. It is a good choice to trim VLC video. You can cut and combine videos without losing the quality. Filmora supports pretty much every video format there is, so you don’t have to worry about codecs and containers.
If you’re working with a long video, you can take advantage of Filmora unique feature called “Scene Detection.” With this feature, the software will automatically detect scene changes in the VLC video and separate them, making it easy for you to trim it into multiple clips. If you want to trim your video manually, you can just drag the trimming sliders according to how you want to cut the video.
More features of Filmora
- Effect Plugins: Cooperate with New Blue & Boris, Filmora allows you to access and use all the fantastic effects from these two outstanding effects producers.
- Stock Media: No need to open Chrome or other browser to search for royalty-free images/footages/gifs any more. You can find Giphy, Pixbay, Unsplash within Filmora.
- Speed Ramping: Feel free to speed up or slow down a certain video clip.
- Green Screen: Get more creative by using Green Screen to create your video.
How to trim VLC video on Mac with Filmora step by step? The following video will introduce you to the detailed steps:
- Pros: With Filmora, you can easily edit VLC video lossless, it is free to download.
- Cons: If you are not a member, the output video may have a watermark.
2. Trimming VLC through LosslessCut
LosslessCut is an open-source video cutter that runs on Windows, Linux, and Mac. Like Filmora, this software also allows you to cut videos without re-encoding, so there is no loss of quality. It is user-friendlier than Filmora – all you have to do is drag your video to the software and then you can start trimming it by using the Arrow symbols.
One unique feature of LosslessCut is that it lets you take JPEG screenshots of the video. It also has a portable version that doesn’t require any installation and can be started directly from a USB.
- Pros: LosslessCut works best with mobile videos or action cams like GoPro.
- Cons: It supports a whole range of video formats, but don’t expect to edit 4K videos using this software. It’s simple and easy to use for a reason.
3. Trimming VLC via TunesKit Video Converter
TunesKit is a simple video trimmer software that’s available on both Mac and Windows. Unlike Filmora and LosslessCut, TunesKit supports a very limited number of video formats. It is mainly an MP4 video cutter. It works at a much faster speed and there is no loss of quality.
- Pros: The interface, while simpler than Filmora’s, can seem a bit confusing sometimes. TunesKit also has a video editor, which lets you add effects to different segments of the trimmed video, a feature that you probably won’t be using very often. To trim VLC videos in MP4 without re-encoding, you simply have to drag the slider that appears when you import your video.
- Cons: However, its functions may not be as rich as Filmora.
Conclusion
If you trim your VLC video, it will result in data loss, which will lead to a reduction in quality. Losing quality is inevitable with most video editors, which is why you should Download Wondershare Filmora as it’s easy to use and has the best and most useful features.
Filmora supports many popular formats like MP4, AVI, MOV, MKV, and also different screen resolutions so no matter what the format of your VLC video is, you can easily divide it by scenes using the Scene Detection feature and quickly turn those scenes into clips.
You may like:What video formats does Filmora support to import and export>>>
Ollie Mattison
Ollie Mattison is a writer and a lover of all things video.
Follow @Ollie Mattison
Ollie Mattison
Oct 26, 2023• Proven solutions
Is there a way to trim VLC without losing quality? Of course! Trimming VLC videos without losing quality can be a bit frustrating sometimes. Fortunately, there are applications available that can help you edit videos without losing quality. Wondershare Filmora is one such software that can be downloaded for free. You cannot miss it.
In this article, we will introduce why trimming VLC videos will result in loss of quality, then recommend 3 video editors trim high-quality video without lowering the quality.
- Section 1. Why trimming VLC videos will result in loss of quality
- Section 2. Video editor to trim VLC videos without loss of quality
Section 1. Why trimming VLC videos will result in loss of quality?
To understand quality loss, you first need to understand codecs, containers, and video re-encoding. This might get a little technical, so keep sipping that coffee!
1. Codec
Every video has a codec and a container associated with it. A video codec is an order in which the video data is organized for playback, editing, and other functions. There are lots of different types of codecs, and each of them has different functions and advantages.
2. Container
A container is responsible for holding video data and other information in a single file. Containers have file extensions like .mp4, .avi, .mov, etc. Some containers can only hold videos in one specific codec, while others can hold multiple codecs. Containers are also responsible for telling media players whether a video has audio or not.
Why are codecs and containers so important? Imagine if you watched a 1080p video (codec) on an old TV (container) – it would work, but would you really be interested in seeing it? Probably not. A mismatch between containers and codecs can result in poor quality, which is why you must shoot your videos in the right format and play them on the right platform.
3. Video compression and re-encoding
You might be wondering at what point of the whole process does the video loses quality. When you capture the video, it is of the highest quality. As soon as you compress it to share it online, some quality loss occurs, even if you convert it into a high-quality video.
When you export a video that’s already been exported, you re-encode the video. Re-encoding a VLC video can result in even more quality loss.
The truth is, you can’t reduce the video size without losing quality no matter what you do. If you’re editing a video shot in 4K, but you export it in 720p, the video will become compressed, and the original data of the video won’t get transferred to the new video, resulting in a pixelated block of mess.
When you make changes to a video with a video trimmer app, you’re changing the data structure that holds information about the video. Why do VLC videos that are small in size appear pixelated and blurry? It’s because they don’t have as much information as videos with larger sizes.
You may be interested in: VLC media player review and alternatives
Section 2. The software you can use to trim VLC videos without loss of quality
Fortunately, there are plenty of video editing programs available online that you can use to trim videos without losing quality. Here are three of the best video cutters:
All three of these video trimmers can be downloaded for free.
1. Trimming VLC with Wondershare Filmora
Filmora is a powerful video editor for Mac and Windows. It is a good choice to trim VLC video. You can cut and combine videos without losing the quality. Filmora supports pretty much every video format there is, so you don’t have to worry about codecs and containers.
If you’re working with a long video, you can take advantage of Filmora unique feature called “Scene Detection.” With this feature, the software will automatically detect scene changes in the VLC video and separate them, making it easy for you to trim it into multiple clips. If you want to trim your video manually, you can just drag the trimming sliders according to how you want to cut the video.
More features of Filmora
- Effect Plugins: Cooperate with New Blue & Boris, Filmora allows you to access and use all the fantastic effects from these two outstanding effects producers.
- Stock Media: No need to open Chrome or other browser to search for royalty-free images/footages/gifs any more. You can find Giphy, Pixbay, Unsplash within Filmora.
- Speed Ramping: Feel free to speed up or slow down a certain video clip.
- Green Screen: Get more creative by using Green Screen to create your video.
How to trim VLC video on Mac with Filmora step by step? The following video will introduce you to the detailed steps:
- Pros: With Filmora, you can easily edit VLC video lossless, it is free to download.
- Cons: If you are not a member, the output video may have a watermark.
2. Trimming VLC through LosslessCut
LosslessCut is an open-source video cutter that runs on Windows, Linux, and Mac. Like Filmora, this software also allows you to cut videos without re-encoding, so there is no loss of quality. It is user-friendlier than Filmora – all you have to do is drag your video to the software and then you can start trimming it by using the Arrow symbols.
One unique feature of LosslessCut is that it lets you take JPEG screenshots of the video. It also has a portable version that doesn’t require any installation and can be started directly from a USB.
- Pros: LosslessCut works best with mobile videos or action cams like GoPro.
- Cons: It supports a whole range of video formats, but don’t expect to edit 4K videos using this software. It’s simple and easy to use for a reason.
3. Trimming VLC via TunesKit Video Converter
TunesKit is a simple video trimmer software that’s available on both Mac and Windows. Unlike Filmora and LosslessCut, TunesKit supports a very limited number of video formats. It is mainly an MP4 video cutter. It works at a much faster speed and there is no loss of quality.
- Pros: The interface, while simpler than Filmora’s, can seem a bit confusing sometimes. TunesKit also has a video editor, which lets you add effects to different segments of the trimmed video, a feature that you probably won’t be using very often. To trim VLC videos in MP4 without re-encoding, you simply have to drag the slider that appears when you import your video.
- Cons: However, its functions may not be as rich as Filmora.
Conclusion
If you trim your VLC video, it will result in data loss, which will lead to a reduction in quality. Losing quality is inevitable with most video editors, which is why you should Download Wondershare Filmora as it’s easy to use and has the best and most useful features.
Filmora supports many popular formats like MP4, AVI, MOV, MKV, and also different screen resolutions so no matter what the format of your VLC video is, you can easily divide it by scenes using the Scene Detection feature and quickly turn those scenes into clips.
You may like:What video formats does Filmora support to import and export>>>
Ollie Mattison
Ollie Mattison is a writer and a lover of all things video.
Follow @Ollie Mattison
Ollie Mattison
Oct 26, 2023• Proven solutions
Is there a way to trim VLC without losing quality? Of course! Trimming VLC videos without losing quality can be a bit frustrating sometimes. Fortunately, there are applications available that can help you edit videos without losing quality. Wondershare Filmora is one such software that can be downloaded for free. You cannot miss it.
In this article, we will introduce why trimming VLC videos will result in loss of quality, then recommend 3 video editors trim high-quality video without lowering the quality.
- Section 1. Why trimming VLC videos will result in loss of quality
- Section 2. Video editor to trim VLC videos without loss of quality
Section 1. Why trimming VLC videos will result in loss of quality?
To understand quality loss, you first need to understand codecs, containers, and video re-encoding. This might get a little technical, so keep sipping that coffee!
1. Codec
Every video has a codec and a container associated with it. A video codec is an order in which the video data is organized for playback, editing, and other functions. There are lots of different types of codecs, and each of them has different functions and advantages.
2. Container
A container is responsible for holding video data and other information in a single file. Containers have file extensions like .mp4, .avi, .mov, etc. Some containers can only hold videos in one specific codec, while others can hold multiple codecs. Containers are also responsible for telling media players whether a video has audio or not.
Why are codecs and containers so important? Imagine if you watched a 1080p video (codec) on an old TV (container) – it would work, but would you really be interested in seeing it? Probably not. A mismatch between containers and codecs can result in poor quality, which is why you must shoot your videos in the right format and play them on the right platform.
3. Video compression and re-encoding
You might be wondering at what point of the whole process does the video loses quality. When you capture the video, it is of the highest quality. As soon as you compress it to share it online, some quality loss occurs, even if you convert it into a high-quality video.
When you export a video that’s already been exported, you re-encode the video. Re-encoding a VLC video can result in even more quality loss.
The truth is, you can’t reduce the video size without losing quality no matter what you do. If you’re editing a video shot in 4K, but you export it in 720p, the video will become compressed, and the original data of the video won’t get transferred to the new video, resulting in a pixelated block of mess.
When you make changes to a video with a video trimmer app, you’re changing the data structure that holds information about the video. Why do VLC videos that are small in size appear pixelated and blurry? It’s because they don’t have as much information as videos with larger sizes.
You may be interested in: VLC media player review and alternatives
Section 2. The software you can use to trim VLC videos without loss of quality
Fortunately, there are plenty of video editing programs available online that you can use to trim videos without losing quality. Here are three of the best video cutters:
All three of these video trimmers can be downloaded for free.
1. Trimming VLC with Wondershare Filmora
Filmora is a powerful video editor for Mac and Windows. It is a good choice to trim VLC video. You can cut and combine videos without losing the quality. Filmora supports pretty much every video format there is, so you don’t have to worry about codecs and containers.
If you’re working with a long video, you can take advantage of Filmora unique feature called “Scene Detection.” With this feature, the software will automatically detect scene changes in the VLC video and separate them, making it easy for you to trim it into multiple clips. If you want to trim your video manually, you can just drag the trimming sliders according to how you want to cut the video.
More features of Filmora
- Effect Plugins: Cooperate with New Blue & Boris, Filmora allows you to access and use all the fantastic effects from these two outstanding effects producers.
- Stock Media: No need to open Chrome or other browser to search for royalty-free images/footages/gifs any more. You can find Giphy, Pixbay, Unsplash within Filmora.
- Speed Ramping: Feel free to speed up or slow down a certain video clip.
- Green Screen: Get more creative by using Green Screen to create your video.
How to trim VLC video on Mac with Filmora step by step? The following video will introduce you to the detailed steps:
- Pros: With Filmora, you can easily edit VLC video lossless, it is free to download.
- Cons: If you are not a member, the output video may have a watermark.
2. Trimming VLC through LosslessCut
LosslessCut is an open-source video cutter that runs on Windows, Linux, and Mac. Like Filmora, this software also allows you to cut videos without re-encoding, so there is no loss of quality. It is user-friendlier than Filmora – all you have to do is drag your video to the software and then you can start trimming it by using the Arrow symbols.
One unique feature of LosslessCut is that it lets you take JPEG screenshots of the video. It also has a portable version that doesn’t require any installation and can be started directly from a USB.
- Pros: LosslessCut works best with mobile videos or action cams like GoPro.
- Cons: It supports a whole range of video formats, but don’t expect to edit 4K videos using this software. It’s simple and easy to use for a reason.
3. Trimming VLC via TunesKit Video Converter
TunesKit is a simple video trimmer software that’s available on both Mac and Windows. Unlike Filmora and LosslessCut, TunesKit supports a very limited number of video formats. It is mainly an MP4 video cutter. It works at a much faster speed and there is no loss of quality.
- Pros: The interface, while simpler than Filmora’s, can seem a bit confusing sometimes. TunesKit also has a video editor, which lets you add effects to different segments of the trimmed video, a feature that you probably won’t be using very often. To trim VLC videos in MP4 without re-encoding, you simply have to drag the slider that appears when you import your video.
- Cons: However, its functions may not be as rich as Filmora.
Conclusion
If you trim your VLC video, it will result in data loss, which will lead to a reduction in quality. Losing quality is inevitable with most video editors, which is why you should Download Wondershare Filmora as it’s easy to use and has the best and most useful features.
Filmora supports many popular formats like MP4, AVI, MOV, MKV, and also different screen resolutions so no matter what the format of your VLC video is, you can easily divide it by scenes using the Scene Detection feature and quickly turn those scenes into clips.
You may like:What video formats does Filmora support to import and export>>>
Ollie Mattison
Ollie Mattison is a writer and a lover of all things video.
Follow @Ollie Mattison
Ollie Mattison
Oct 26, 2023• Proven solutions
Is there a way to trim VLC without losing quality? Of course! Trimming VLC videos without losing quality can be a bit frustrating sometimes. Fortunately, there are applications available that can help you edit videos without losing quality. Wondershare Filmora is one such software that can be downloaded for free. You cannot miss it.
In this article, we will introduce why trimming VLC videos will result in loss of quality, then recommend 3 video editors trim high-quality video without lowering the quality.
- Section 1. Why trimming VLC videos will result in loss of quality
- Section 2. Video editor to trim VLC videos without loss of quality
Section 1. Why trimming VLC videos will result in loss of quality?
To understand quality loss, you first need to understand codecs, containers, and video re-encoding. This might get a little technical, so keep sipping that coffee!
1. Codec
Every video has a codec and a container associated with it. A video codec is an order in which the video data is organized for playback, editing, and other functions. There are lots of different types of codecs, and each of them has different functions and advantages.
2. Container
A container is responsible for holding video data and other information in a single file. Containers have file extensions like .mp4, .avi, .mov, etc. Some containers can only hold videos in one specific codec, while others can hold multiple codecs. Containers are also responsible for telling media players whether a video has audio or not.
Why are codecs and containers so important? Imagine if you watched a 1080p video (codec) on an old TV (container) – it would work, but would you really be interested in seeing it? Probably not. A mismatch between containers and codecs can result in poor quality, which is why you must shoot your videos in the right format and play them on the right platform.
3. Video compression and re-encoding
You might be wondering at what point of the whole process does the video loses quality. When you capture the video, it is of the highest quality. As soon as you compress it to share it online, some quality loss occurs, even if you convert it into a high-quality video.
When you export a video that’s already been exported, you re-encode the video. Re-encoding a VLC video can result in even more quality loss.
The truth is, you can’t reduce the video size without losing quality no matter what you do. If you’re editing a video shot in 4K, but you export it in 720p, the video will become compressed, and the original data of the video won’t get transferred to the new video, resulting in a pixelated block of mess.
When you make changes to a video with a video trimmer app, you’re changing the data structure that holds information about the video. Why do VLC videos that are small in size appear pixelated and blurry? It’s because they don’t have as much information as videos with larger sizes.
You may be interested in: VLC media player review and alternatives
Section 2. The software you can use to trim VLC videos without loss of quality
Fortunately, there are plenty of video editing programs available online that you can use to trim videos without losing quality. Here are three of the best video cutters:
All three of these video trimmers can be downloaded for free.
1. Trimming VLC with Wondershare Filmora
Filmora is a powerful video editor for Mac and Windows. It is a good choice to trim VLC video. You can cut and combine videos without losing the quality. Filmora supports pretty much every video format there is, so you don’t have to worry about codecs and containers.
If you’re working with a long video, you can take advantage of Filmora unique feature called “Scene Detection.” With this feature, the software will automatically detect scene changes in the VLC video and separate them, making it easy for you to trim it into multiple clips. If you want to trim your video manually, you can just drag the trimming sliders according to how you want to cut the video.
More features of Filmora
- Effect Plugins: Cooperate with New Blue & Boris, Filmora allows you to access and use all the fantastic effects from these two outstanding effects producers.
- Stock Media: No need to open Chrome or other browser to search for royalty-free images/footages/gifs any more. You can find Giphy, Pixbay, Unsplash within Filmora.
- Speed Ramping: Feel free to speed up or slow down a certain video clip.
- Green Screen: Get more creative by using Green Screen to create your video.
How to trim VLC video on Mac with Filmora step by step? The following video will introduce you to the detailed steps:
- Pros: With Filmora, you can easily edit VLC video lossless, it is free to download.
- Cons: If you are not a member, the output video may have a watermark.
2. Trimming VLC through LosslessCut
LosslessCut is an open-source video cutter that runs on Windows, Linux, and Mac. Like Filmora, this software also allows you to cut videos without re-encoding, so there is no loss of quality. It is user-friendlier than Filmora – all you have to do is drag your video to the software and then you can start trimming it by using the Arrow symbols.
One unique feature of LosslessCut is that it lets you take JPEG screenshots of the video. It also has a portable version that doesn’t require any installation and can be started directly from a USB.
- Pros: LosslessCut works best with mobile videos or action cams like GoPro.
- Cons: It supports a whole range of video formats, but don’t expect to edit 4K videos using this software. It’s simple and easy to use for a reason.
3. Trimming VLC via TunesKit Video Converter
TunesKit is a simple video trimmer software that’s available on both Mac and Windows. Unlike Filmora and LosslessCut, TunesKit supports a very limited number of video formats. It is mainly an MP4 video cutter. It works at a much faster speed and there is no loss of quality.
- Pros: The interface, while simpler than Filmora’s, can seem a bit confusing sometimes. TunesKit also has a video editor, which lets you add effects to different segments of the trimmed video, a feature that you probably won’t be using very often. To trim VLC videos in MP4 without re-encoding, you simply have to drag the slider that appears when you import your video.
- Cons: However, its functions may not be as rich as Filmora.
Conclusion
If you trim your VLC video, it will result in data loss, which will lead to a reduction in quality. Losing quality is inevitable with most video editors, which is why you should Download Wondershare Filmora as it’s easy to use and has the best and most useful features.
Filmora supports many popular formats like MP4, AVI, MOV, MKV, and also different screen resolutions so no matter what the format of your VLC video is, you can easily divide it by scenes using the Scene Detection feature and quickly turn those scenes into clips.
You may like:What video formats does Filmora support to import and export>>>
Ollie Mattison
Ollie Mattison is a writer and a lover of all things video.
Follow @Ollie Mattison
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